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Digital marketing primer: Understanding strategies and measuring success

Search Engine Land

Paid social advertising: Running targeted ads. Lead generation: Targeted advertising leading to new leads. What does pay-per-click (PPC) advertising include? Get the newsletter search marketers rely on. What does affiliate marketing include? Clicks: The number of times affiliate links are clicked.

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29 Budget-Friendly Digital Marketing Tools for Small Businesses (+ Free Options)

Buffer Marketing

These digital marketing tools can help you track relationships, streamline outreach, manage campaigns, and measure the impact of your collaborations. ShareASale: Simple affiliate marketing management Source: ShareASale Affiliate marketing is a great avenue for partnerships on a budget. Pricing: Starts at $39/month.

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8 Remarkable SEO Podcasts to Level Up Your Knowledge

Backlinko

Mordy and Crystal cover various aspects of digital marketing through the lens of SEO. For example, they spoke to Glenn Gabe , a veteran in the SEO space, about the future of affiliate marketing and the exciting possibilities as the SEO landscape evolves.

SEO 101
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10 Affiliate Marketing Trends for 2024: Experts Share Their Thoughts

Hubspot Marketing

Over the past decade, affiliate marketing has transformed significantly as a result of evolving marketing channels, technology, and consumer behavior. What was once a marketing strategy used primarily by B2C companies is now making its way into B2B partnerships. Top Affiliate Marketing Trends, According to Experts 1.

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From Zero to Hero: A Beginner’s Guide to Making Money as a Blogger

Jeff Bullas

This included my current situation and…reading “ The 4 Hour Work Week ” by Tim Ferriss, diving into David Meerman Scott’s book “ The New Rules of Marketing and PR ” to discover his take on the role of content in an online social media blogging world and a burning curiosity about the rising social media platforms of Twitter and Facebook.

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24 Ways to Make Your First E-Commerce Sale (Without Spending a Ton)

Neil Patel

Pull a PR Stunt. If you want that first sale fast, pulling a PR stunt could do the trick. Much like viral videos, a PR stunt has the potential to propel your brand into fame. A PR stunt consists of doing something unusual, outrageous, hilarious, or remarkable enough to be worthy of media attention.

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The Who, What, Why, & How of Digital Marketing

Hubspot Marketing

You can engage audiences at every stage with digital marketing. If you place an advertisement on TV, in a magazine, or on a billboard, you have limited control over who sees the ad. The same can’t be said for traditional forms of advertising. Digital marketing is measurable. Affiliate Marketing.