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The email deluge: Wednesday’s Daily Brief

Martech

And you definitely should still communicate with more casual customers, just realize that inbox real estate is scarce, and try developing other channels for those less hardcore purchasers. Using marketing technology requires great (human) minds. AI is a misused term regarding chatbots and conversational marketing,” he said.

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7 Examples of Effective Cross-selling (and Why They Work)

CXL

For example, if I discover that a prospect is investing a lot of advertising dollars on radio ads but has no way to track which calls result from those ads, then I know that they could benefit from a call tracking system.”. Its landing pages make the most of their real estate to show related products that complement the central product.

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16 Ways Businesses are Using Automation

Many Chat

Muan is a Chat Marketing agency based out of Cancun, Mexico. It runs advertising campaigns for global brands across many industries, including real estate, eCommerce, coaching, and insurance. The agency ran a Facebook and Instagram ad marketing campaign to reach potential clients and convert them in Messenger.