Hubspot Marketing

OCTOBER 17, 2022

There are plenty of perks to getting promoted. Beyond a salary increase, a promotion typically means more influence on your team, more autonomy, and more control over your day-to-day tasks. But to get promoted, you need to do more than just perform well in your current role. Let's dive in. Storytelling. This makes sense.

Promotion 93

Promotion Management Branding Communications 93

Digital Marketer

JANUARY 27, 2023

Up until now, any “promotion” your customers have done has been passive. But in the promotion stage, your customers actively spread the word about your brands, products, and services. Active promotion may be an affiliate or commission relationship—or just a free offer for sending some new customers your way.

Promotion 69

Promotion Real Estate Education Customer 69

Many Chat

APRIL 17, 2023

With more than 2 billion monthly active users, Instagram is marketed as the destination where people connect with friends, brands, and things they love. Try a mystery gift promotion, “12 days of” giveaway, or viral gamification giveaway. The post 5 little-known ways to use Instagram to promote your eCommerce brand <strong>?</strong>

eCommerce 98

eCommerce Promotion Branding User-Generated 98

AWeber

FEBRUARY 6, 2024

The short answer is promotion. To stand out, you need to promote your shop actively. So, whether you are new to promoting an Etsy shop or you had some initiatives in the past, in this article, we’ll cover the what, why, and how of promoting an Etsy shop. Why do you need to promote your Etsy shop? Let’s dive in.

Promotion 93

Promotion Shoppers Advertising Advertisers 93

Search Engine Land

MARCH 14, 2024

LinkedIn is now allowing businesses to promote content from any user on the app, not just their own employees, expanding its Thought Leader ads into a form of branded content promotion. Previously, brands could use Thought Leader ads to turn posts from verified employees into promotions. Why we care. How it works.

Branding 109

Branding Thought Leadership Promotion Search Marketers 109

Hubspot Marketing

JULY 21, 2023

To help you create a video that showcases your product's unique features and shines a light on your brand, we will explore what a product video is and how to craft one. Product Videos for Marketing How to Create Product Videos 10 Promotional Product Videos That Make You Want to Buy What is a product video? What is a product video?

Product 145

Product Promotion Food Influencer Marketing 145

Search Engine Land

AUGUST 15, 2023

X, the company formerly known as Twitter, has started depreciating promoted accounts. Moving forward, advertisers will no longer be able to promote their brands in timelines using the ad format, which makes more than $100 million in global revenue for the platform Why we care. What are promoted accounts? What has X said?

Promotion 87

Promotion Advertising Advertisers Product 87

Search Engine Land

DECEMBER 11, 2023

Prompt: The indoor plant market has suffered a decline in the past year, and you need to generate a creative promotional campaign idea to support and ‘Indoor Plant Month’ promotion in February 2024. Formulate 10 engaging over-arching campaign ideas to promote Indoor Plant Month: Answer: Certainly!

Promotion 106

Promotion B2C Retail Direct Mail 106

Aspiration Marketing

DECEMBER 13, 2022

But you should also recognize that no matter how great your products or services are, you can't expect many people to buy what you have to sell if you fail to extend your brand in the marketplace. So now, it's time to get more serious about how you promote your business.

Inbound Marketing 214

Inbound Marketing Branding Marketing Marketers 214

Hootsuite

OCTOBER 25, 2021

There are many reasons to use social media to promote your business. Research shows that interaction — even briefly — with your brand on social media leads to increased brand awareness and loyalty , and influences purchasing behavior. Here are 7 social media promotion ideas to explore instead, and how to execute them.

Promotion 142

Promotion Gen Z Social Media Marketing Fashion 142

Scoop.it!

APRIL 11, 2024

Current trends indicate marketers rate webinars as an effective channel for brands to connect with a target audience. Below are the benefits of a webinar and why it’s necessary for your brand’s content curation strategy. Webinars provide a platform for real-time interaction between your brand and its audience.

Content Marketing 85

Content Marketing Branding Marketing Marketers 85

Rock Content

MAY 23, 2023

Meta is testing a new feature – promotional ads – with the aim of helping brands to have more direct contact with their consumers through Facebook. According to the company, it will be easier for consumers to take advantage of discounts on a first purchase, and promotions offered by brands. See you there!

Promotion 83

Promotion Customer User-Generated Education 83

Search Engine Journal

NOVEMBER 1, 2021

The post 7 Proven Tips To Get Influencers To Promote Your Brand On A Budget appeared first on Search Engine Journal. Learn strategies that can help you optimize your influencer marketing budget while getting greater ROI from your campaigns.

Promotion 114

Promotion Branding Influencer Marketing Marketing 114

Hubspot Marketing

APRIL 4, 2024

How to Find the Right Instagram Influencers to Promote Your Brand How to Work With Instagram Influencers What is Instagram influencer marketing? Instagram influencer marketing is a social media tactic in which brands collaborate with influencers to feature or review a sponsored product or service with their followers.

Influencer Marketing 111

Influencer Marketing Branding Gen Z Marketing 111

Search Engine Land

DECEMBER 22, 2022

On January 20, 2023, Google will update its Dangerous Products and Services and Healthcare and Medicines ads policies to allow for the promotion of FDA-approved pharmaceuticals containing cannabidiol (CBD) and topical, hemp-derived CBD products with THC content of 0.3% or less in California, Colorado, and Puerto Rico. . Why we care.

Promotion 99

Promotion Pharmaceutical Food Advertising 99

Search Engine Land

FEBRUARY 9, 2023

TikTok has expanded its quick Promote ad feature with four new options, making it easier for brands to increase the visibility of their posts through a streamlined campaign creation process within the platform. The new Promote campaigns. Dig deeper. You can read the full announcement from TikTok here. Why we care.

Promotion 91

Promotion Advertising Advertisers Branding 91

Aspiration Marketing

JANUARY 23, 2023

Employer branding promotes a company's reputation as a great workplace to attract and retain top talent.

Branding 213

Branding Promotion Marketing Marketers 213

Sprout Social

JANUARY 24, 2024

Let’s explore the layers of influencer-brand partnerships so you can build and nurture successful collaborations—and create content worthy of interrupting your audience’s scrolling time. What is an influencer-brand partnership? Several had never been on a brand trip before.

Branding 100

Branding Key Performance Indicator Influencer Marketing Affiliate Marketing 100

Hubspot Marketing

OCTOBER 12, 2023

I've been writing about marketing since 2017, I've used many different platforms for publishing and promoting content. But once you decide to become a writer, whether you're finishing a first novel or writing content for brands, you need to find a way to share your skills. What is Medium? Platform-enabled reader engagement.

Promotion 131

Promotion eCommerce SEO Affiliate Marketing 131

Search Engine Land

FEBRUARY 19, 2024

If an influencer doesn’t clearly say that a post is an advertisement, they’re not just violating advertising guidelines, but both the influencer and the brand they’re promoting could be breaking the law. Out of the influencers surveyed, 40% promoted their own products, services, or brands.

Advertising 107

Advertising Advertisers Law Branding 107

Search Engine Land

NOVEMBER 22, 2023

You are persuasive and trustworthy, which reassures consumers about making purchases from your brand, you have in-depth knowledge about your products and speak with confidence. You have unwavering dedication to customer service. You have unwavering dedication to customer service. Together, let’s create a community of enlightened souls.

Transform 116

Transform Promotion Energy Retail 116

SmartBrief - Marketing

AUGUST 7, 2023

We’re all set to take a fascinating trip into the swirling, dynamic world of promotional emails. Promotional emails could be dismissed as just another piece in the massive jigsaw puzzle of digital content, right? Strike a balance between science and art Curating a powerful promotional email resembles a science project.

Promotion 52

Promotion Transform Shipping User-Generated 52

Hubspot Marketing

OCTOBER 14, 2020

Below, let's discuss how you can use Facebook to promote your business. A great way to promote your business on Facebook is to participate in Facebook groups. Businesses who center a Group around their brand or industry can build a community around it — making our brand and products even more valuable to potential customers.".

Promotion 135

Promotion eCommerce Social Media Marketing Management 135

Martech

MARCH 15, 2024

LinkedIn is now allowing businesses to promote content from any user on the app, not just their own employees, expanding its Thought Leader ads into a form of branded content promotion. Previously, brands could use Thought Leader ads to turn posts from verified employees into promotions. How it works. Get MarTech!

Branding 81

Branding Thought Leadership Promotion Price 81

Sprout Social

NOVEMBER 12, 2023

There isn’t much that gets consumers more excited than seeing a collaboration between their two favorite brands. Marketers are learning more about their target audiences and some of the most valuable information is what other brands they have their eyes on. What is a brand collaboration? How do brand collaborations work?

Branding 109

Branding Fashion Gen Z Entertainment 109

Neil Patel

FEBRUARY 17, 2021

We all love a great sales promotion. Whether it’s 20 percent off, buy one get one free, or a limited time offer, we’re all suckers for a deal, so why aren’t you using sales promotions in your paid campaigns? Sales promotions can make your ads jump off the page, boost engagement, and grow your sales. It’s in the name!

Promotion 131

Promotion Advertising Advertisers Price 131

Sprout Social

JANUARY 11, 2024

Brand awareness is like a mental shortcut. You see a logo, hear a jingle or spot a particular color and instantly particular brand associations spring to mind. How exactly do you quantify the impact of your brand in people’s minds? They capture the subtle yet significant impressions your brand leaves. tangleteezer

Branding 108

Branding Transform Health Analytics 108

Neil Patel

DECEMBER 26, 2020

How you choose to promote events can have a direct impact on how successful that event is. For brands with an established place in the online hierarchy, their event promotion efforts don’t have to be particularly intense or creative. That’s why I put together this guide to event promotion for online and in-person events.

Promotion 145

Promotion User-Generated Place Entertainment 145

ConsumerTalk

MAY 25, 2022

Many CPG brands make use of sponsorship marketing to partner with events and other brands as a way to promote products and foster name recognition. Here are some examples of recent CPG brand sponsorships.

Promotion 52

Promotion Product Branding Marketing 52

Sachs Marketing Group

AUGUST 4, 2023

You can promote your business on Instagram by using a variety of methods such as creating engaging content, using Instagram Ads, partnering with influencers, utilizing Instagram Stories and Shopping, hosting contests, leveraging relevant hashtags, and interacting with your audience. Here’s how to promote your business on Instagram.

Promotion 52

Promotion User-Generated Social Media Marketing Transform 52

Martech

JANUARY 9, 2024

The $100 billion creator economy is changing how brands collaborate with influencers across social media and niche communities. Today’s brands recognize the value of authenticity and targeted reach for online consumers. A B2B brand might have better luck partnering with YouTubers or LinkedIn creators with a business-minded audience.

Branding 128

Branding Logistics Influencer Marketing Affiliate Marketing 128

Hubspot Marketing

MAY 25, 2021

In more ways than one, branding is a pillar of success. It helps you develop a set of features unique to your business, like a logo and brand name, which allows customers to come to know your brand and associate it with what you have to offer. Branding is often the deciding factor for consumers making purchasing decisions.

Branding 143

Branding Customer loyalty Promotion Advertising 143

Duct Tape Marketing

JULY 8, 2020

How to Master Self-Promotion written by John Jantsch read more at Duct Tape Marketing. One of the core tenets of the company is to teach women to brag and self-promote, and to write a vocabulary to talk positively about professional accomplishment. She also speaks and trains at universities, brands, and corporations.

Promotion 99

Promotion Advertising Advertisers Communications 99

Content Marketing Institute

FEBRUARY 5, 2018

The same old content promotion tactics don’t work anymore. With organic reach rapidly declining on social media, you need new ways to effectively promote blog content without paying for it. In this post, I’ll walk you through four effective and unconventional ways to promote your blog content on social media without paying for it.

Promotion 167

Promotion User-Generated Content Marketing Branding 167

Search Engine Journal

AUGUST 31, 2021

Are you trying to boost your brand-new Facebook page and feeling stuck? The post How to Successfully Promote Your Facebook Page Everywhere appeared first on Search Engine Journal. Here’s a list of the best ways to grow your Facebook page following.

Promotion 143

Promotion Branding 143

Ariyh

OCTOBER 9, 2023

You have two options: Product A, from a startup founded in 2018 Product B, from a brand established in 1865 This time, which one would you choose? If your product is perceived as low-tech (most other products; e.g. furniture, real estate agency, homemade herb remedies, copywriter services), show off that you are an established brand (e.g.

Branding 110

Branding Real Estate eCommerce Copywriting 110

Litmus

APRIL 24, 2019

In December 2018, Gmail launched major updates to its Promotions tab , providing email marketers with more ways to make their emails visible and valuable to recipients. Need a recap on how to utilize the power of annotations in Gmail’s new Promotions tab? Lingerie retail brand Aerie makes great use of illustrations in this campaign: 4.

Promotion 72

Promotion Email Marketing Real Estate Branding 72