Remove Communications Remove Customer loyalty Remove Influencer Marketing
article thumbnail

Key marketing lessons from startup to scale-up

Martech

Platforms such as Facebook, Instagram, LinkedIn and X offer valuable opportunities to engage with audiences, build brand awareness and foster customer loyalty. Email marketing is a powerful method for nurturing leads and converting them into customers. For example, businesses earn an average of $5.78

CRM 113
article thumbnail

The Top Social Media Platforms to Use in 2024 for Your Brand

Vertical Response

Key Takeaways Facebook remains the top choice for businesses, offering extensive advertising tools, customer engagement options, and effective community-building through groups. Customer service is another area where Facebook excels. Influencer marketing is another area where Instagram shines.

Gen Z 101
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Top Marketing Strategies for Holidays: Boost Your Seasonal Success

Vertical Response

Understanding what worked and what didn’t can help create a more effective marketing plan, maximizing sales and engagement. Effective holiday planning can foster customer loyalty and successful marketing outcomes. 89% of marketers agree that influencer marketing positively impacts brand awareness.

article thumbnail

The Role of AI in Social Media Marketing 2024

Marketing Insider Group

Quick Takeaways: From content creation to customer interaction, AI marketing tools streamline tasks, allowing marketers to focus on strategy and creativity. Artificial intelligence helps brands deliver highly personalized content customized to individual preferences, driving higher engagement and customer loyalty.

article thumbnail

Social media marketing: Strategy template and tips for 2025

Hootsuite

Unlike traditional marketing and advertising, social marketing fosters two-way communication between brands and social media users. It’s about engaging with customers on a personal level, building trust, and cultivating a sense of community to nurture long-term loyalty — not just driving immediate sales.

article thumbnail

The state of inclusive marketing in 2025 [new data + expert insight]

Hubspot Marketing

Just 42% say inclusivity is central to their marketing and communications. To dive deeper into current inclusive marketing trends, I recommend reading this piece by Sonia Thompson, an inclusive marketing expert, strategist, and consultant. How do marketers feel about inclusive marketing?

Fashion 108
article thumbnail

Our 10 Favorite Marketing Podcasts for 2025

Use Insider

This is the same Neil Patel, sharing his insights alongside Eric Siu, CEO of marketing agency Single Grain. The Marketing School podcast covers a wide range of topics, including: SEO, social media marketing, influencer marketing, content optimization, industry trends, and new technologies.