Duct Tape Marketing

DECEMBER 20, 2024

These changes are about meeting the new expectations of your customers, and if you adapt, youll thrive Table Of Contents: Marketing Trends 2025: What to Expect 1. Generative AI: Revolutionizing Creative Production 4. AI-Driven Marketing Orchestration 5. Brand Marketing: Back to Basics 6.

Market Trends 70

Market Trends CMO Transform Influencer Marketing 70

Hubspot Marketing

MAY 20, 2025

Brands that do inclusive marketing well authentically infuse the identities theyve chosen to serve throughout all parts of their marketing mix to ensure those consumers feel like they belong and that the brand is for people like them. Inclusive Marketing Strategies from Top Brands 1. Lets dive in. Its a win-win-win.

Marketing Strategy 86

Marketing Strategy Food Marketing Marketers 86

Buffer Marketing

FEBRUARY 18, 2025

You'll learn about platform algorithms and content marketing tactics directly from industry leaders. What to expect: Sessions on content marketing, platform algorithms, and engagement strategies to drive conversions. What to expect: Workshops on digital product launches and revenue generation.

Social Media Marketing 111

Social Media Marketing Price Energy Influencer Marketing 111

Martech

JANUARY 20, 2025

Answer: Story-driven marketing is a strategic approach that focuses on using storytelling techniques to engage and connect with target audiences. It involves crafting narratives that resonate with customers on an emotional level, allowing them to form a deeper connection with a brand or product.

Brand Management 108

Brand Management User-Generated Marketing Marketers 108

Neil Patel

MAY 30, 2025

Wonder why manufacturers with inferior products and processes regularly outsell your company? Instead, it’s a marketing issue. But successful manufacturing companies also invest in compelling visual and video marketing content. Digital marketing is a major focus for many manufacturing businesses.

Manufacturing 73

Manufacturing B2C Thought Leadership Marketing 73

Buffer Marketing

JANUARY 30, 2025

Setting clear, measurable goals keeps your content focused and your efforts productive. Anna Burgess Yang, a solopreneur & content marketer, talked about prioritization in terms of managing workload efficiently. Try out new formats alongside proven content types to keep things fresh without losing what already works.

User-Generated 107

User-Generated Education Analytics Thought Leadership 107

Lynton Web

MAY 8, 2025

Develop a content calendar that ensures consistent posting while balancing promotional content with engaging, shareable material that builds community. Content Marketing Strategy Content marketing transforms your recreation center from just a facility into a trusted community resource and wellness hub.

Marketing Strategy 52

Marketing Strategy Transform Energy Direct Mail 52

Martech

MAY 1, 2025

From video necessity to content strategy and production value here are the YouTube ad questions B2B marketers ask most, answered. Do we have to advertise with video? Educate Demo your product in action, showing real-world applications and benefits, not just features. How long should our videos be?

Gen Z 112

Gen Z B2C Transform Millennials 112

Hubspot Marketing

NOVEMBER 21, 2024

My initial skepticism turned to curiosity as I saw how they were connecting with audiences in ways our traditional content never had. That‘s when it hit me: B2B video marketing isn’t just another checkbox in our marketing strategy — it's a fundamental shift in how we engage with our audience.

Video Marketing 131

Video Marketing Marketing Strategy Transform B2C 131

Sprout Social

MAY 29, 2025

Trends impacting ROI in 2025 These trends make one thing clear: Social delivers marketing ROI when it functions as a product education, customer support and community channel all at once. To succeed, marketers must move past separating content, care and commerce and work to connect all three intentionally and visibly on each network.

Gen Z 82

Gen Z Social Media Marketing Transform Marketing 82

SocialPilot

APRIL 23, 2025

It helps you manage time cleverly and improve productivity. Enhanced productivity enables you to increase output and drive revenue. Also, it gives you control over your content by allowing you to batch your video production processes. Moreover, consistent posting can boost engagement and drive traffic.

User-Generated 97

User-Generated Management Law Entertainment 97

Martech

FEBRUARY 19, 2025

Dig deeper: How influencer marketing became an essential marketing channel Data from TikTok and Nielsen also found that the platform is the fastest-growing channel for product discovery. According to the data, 15% of product discoveries begin on TikTok. Showcase new products and updates.

Gen Z 121

Gen Z Law B2C Entertainment 121

Duct Tape Marketing

APRIL 23, 2025

His revolutionary marketing strategy focuses on one central idea: businesses that earn trust win, and they do it by saying what others wont. During our conversation, Marcus unpacked core principles from his latest book, Endless Customers , including how to dominate your market by becoming a known and trusted brand.

Price 51

Price CRM CMO User-Generated 51

Hubspot Marketing

JUNE 22, 2022

Video marketers report that it offers the highest ROI of any media format , but those who use it still face challenges with the strategy. The HubSpot Blog Video Marketing Report surveyed 500+ video marketers and asked them about their top challenges, and we’ve compiled them in this post.

Video Marketing 143

Video Marketing Marketing Marketers Promotion 143

Marketing Insider Group

JUNE 16, 2021

If you’re not prioritizing video marketing in 2021, it’s time to start taking this marketing tool seriously, especially since 86% of businesses are already using it. Keep reading, and you’ll begin to understand why you need to focus on video marketing and how you can get started developing a video marketing strategy.

Video Marketing 145

Video Marketing Education Promotion Marketing 145

Marketing Insider Group

MAY 1, 2023

It’s no secret that video has taken over the world of digital marketing. From brand storytelling to product demos, we’ve all seen how quickly video has revolutionized the way businesses communicate with their customers. million digital video viewers in the United States alone. Benefits of Video Marketing 6.

Video Marketing 136

Video Marketing Millennials User-Generated Education 136

Hubspot Marketing

SEPTEMBER 17, 2018

Brands need a video marketing strategy — this idea isn’t new. What has changed is how important video has become on every platform and channel. It’s no longer just one piece of your overall marketing plan. Video has absolutely dominated social. So … video is cheaper and easier than ever. Brand Videos.

Video Marketing 145

Video Marketing Marketing Marketers Transform 145

Marketing Insider Group

JUNE 14, 2021

As video marketing continues taking the world by storm, more businesses adopt it as a pivotal strategy to educate consumers, generate leads, and boost ROI. Video marketing can be a powerful way to reach new prospects and provide extra value to new and long-term customers alike. Source: Wyzowl. Quick Takeaways.

Content Marketing 145

Content Marketing Gen Z Entertainment Education 145

Hubspot Marketing

AUGUST 7, 2019

It’s no secret that traditional forms of marketing, which interrupt audience members, are less effective than they once were for reaching prospects and converting leads into customers. That’s why content marketing has become a popular way for businesses to reach and engage their target audience. Content Marketing Examples.

Content Marketing 145

Content Marketing Inbound Marketing Shipping Marketing 145

Content Marketing Institute

MAY 14, 2018

Many marketing teams tremble when contemplating video production. But video is a necessary component in most content marketing strategies. By 2021, 82% of consumer internet traffic will be video, according to a recent Cisco study. Know the most critical component of video marketing.

Video Marketing 111

Video Marketing Marketing Strategy Key Performance Indicator Transform 111

Digital Marketer

SEPTEMBER 22, 2023

In a world dominated by video marketing, artificial intelligence (AI) plays a role, in transforming the industry. By improving customer experiences increasing engagement and providing content AI is reshaping video marketing strategies both now and, in the future. of marketers are using AI tools for work.

Video Marketing 101

Video Marketing Transform User-Generated Marketing 101

Marketing Insider Group

FEBRUARY 23, 2021

Case studies help you build a story around your customers, products, and services. You can incorporate case studies in content marketing in a myriad of ways. What are Case Studies in Content Marketing? It proves to other consumers that your product or service works, including data to back your claims.

Marketing Strategy 140

Marketing Strategy Content Marketing eBook Marketing 140

Sprout Social

JULY 9, 2020

Content marketing gets thrown around a lot in the marketing industry as something you need to pay attention to. But what exactly is it and why is it relevant to you, a marketer? How can you harness content to your marketing advantage? What is content marketing?

Content Marketing 140

Content Marketing Manufacturing Marketing Marketers 140

Marketing Insider Group

OCTOBER 18, 2021

They rated it above any other company factor or attribute outside of direct product quality and value. As your buyer moves through the sales funnel, the content that best matches the intent of their visit to your website will change. Your blog is the foundation of your content marketing strategy. Image Source.

Customer Acquisition 145

Customer Acquisition Content Marketing Customer Whitepaper 145

Rock Content

JANUARY 18, 2021

Content Marketing continues to be a successful way for marketers to increase lead attraction and conversion. This is why 70% of marketing professionals already work with a strategy focused on content production, a key for the next year. Reading this Content Marketing guide is an excellent way to start.

Market Trends 135

Market Trends Content Marketing Gen Z User-Generated 135

OnPassive Marketing

JUNE 5, 2022

Video marketing is not expensive and complex for small businesses to implement. You can start making some fantastic videos using your smartphone. The below facts will convince you about using video marketing in your interactions. What is video marketing? Significance of video marketing.

Video Marketing 91

Video Marketing Marketing Strategy Marketing Marketers 91

Marketing Insider Group

APRIL 21, 2020

gross domestic product. Consumers are spending more time on social networks; video consumption continues to increase. And video marketing for these companies can still be cost-effective if done correctly. In conditions like these, performance video is a smart approach. Getting More from Performance Video Marketing.

Marketing Plan 138

Marketing Plan Content Marketing Marketing Marketers 138

Hubspot Marketing

APRIL 6, 2021

In this competitive B2B marketing landscape, businesses make substantial investments in building content marketing programs. Content marketing has been proven to deliver resounding success. According to the State of Inbound report, content creation is a top priority for 53% of marketers.

Content Marketing 145

Content Marketing Marketing Marketers User-Generated 145

Marketing Insider Group

JUNE 16, 2020

A picture speaks a thousand words – but video content marketing attracts and engages users even better. One study found that visitors spend 88% more time on a website with video. If you’re a switched-on marketer, that’s one statistic you cannot afford to ignore. How to promote my Youtube videos ?

Content Marketing 141

Content Marketing Entertainment Marketing Marketers 141

SocialPilot

JANUARY 15, 2024

With 93% of marketers using video marketing in their overall marketing strategy, the share of video in the marketing pie has increased manifold over the past few years. Besides, the focus of social media companies on releasing video content tools has also strengthened this trend. Here we go!

Video Marketing 105

Video Marketing Gen Z Marketing Marketers 105

Marketing Insider Group

JANUARY 19, 2021

“Does content marketing work? And yes, content marketing works. You might see results more quickly, depending on how much effort you put into strategy, production, and promotion. You might see results more quickly, depending on how much effort you put into strategy, production, and promotion. Engagement?

Content Marketing 145

Content Marketing Whitepaper Key Performance Indicator Marketing 145

Hubspot Marketing

SEPTEMBER 11, 2023

After combing through major reports on inbound marketing, content marketing, social media, and online behavior, as well as gathering our own data, we’ve compiled the top visual content marketing statistics for marketers to reflect on. HubSpot ) 91% of consumers want to see more online videos from brands.

Content Marketing 123

Content Marketing Gen Z Health Inbound Marketing 123

Jeff Bullas

NOVEMBER 13, 2022

Customers can shop from a huge catalogue of products and get them shipped from across the world in an AR store. Video content can be repurposed on all owned, paid, and third-party distribution channels including the Metaverse. But as competition rises, businesses need to rely on advertising as much as they do on marketing.

User-Generated 306

User-Generated Shipping Advertising Advertisers 306

Calvyn Lee Blog

DECEMBER 3, 2023

We were able to accomplish all of this through content marketing. For me, effective content marketing means extracting the knowledge, expertise and experience from the minds of your team. Why Content Marketing Works for B2B Firms So why is content marketing so well suited to B2B?

Content Marketing 130

Content Marketing Thought Leadership Marketing Marketers 130

Marketing Insider Group

JUNE 23, 2021

However, more and more often, internet users are turning to video for entertainment, new information, and engagement with brands. That is why having a successful video production strategy is so important in your brand storytelling. Videos can be more engaging and informative than other text formats. . Source: Wistia.

Product 145

Product Branding Entertainment Promotion 145

Hubspot Marketing

NOVEMBER 5, 2019

In 2018, 40% of people used social media channels for aspects of product research. With younger generations getting more and more connected to social media platforms, the amount of product research done on these platforms is likely to grow. In fact, 16 to 24-year-olds already conduct product research more on social than search engines.

Shoppers 145

Shoppers Product Gen Z Promotion 145

Digital Marketer

JANUARY 6, 2023

The human brain processes visual content faster than any other type of content. Given our love for visuals, it makes sense why video is one of the best tools available to marketers. It’s no doubt then why marketers are creating video marketing content at an unprecedented pace too.

Video Marketing 81

Video Marketing User-Generated Marketing Marketers 81