Search Engine Journal

JUNE 1, 2022

Here are simple steps any copywriter can take to make their content more SEO friendly (that don’t take years of training to perfect). The post 4 SEO Copywriting Tips For Sharper, More Effective Copy appeared first on Search Engine Journal.

Copywriting 108

Copywriting SEO 108

Search Engine Journal

AUGUST 26, 2021

Looking to hire an SEO writer for your brand? The difference between an SEO copywriter and content writer can affect your campaign's success. The post SEO Content Writing vs. SEO Copywriting: What’s the Difference? appeared first on Search Engine Journal.

Copywriting 98

Copywriting SEO Branding Content Marketing 98

Hubspot Marketing

JUNE 6, 2022

A 2022 State of Content Marketing report by SEMrush revealed that 40% of brands surveyed say they outsource copywriting. If you fall in the 60% and want to improve your copywriting skills, we’re here to help. The number one tip for website copywriting is to know who will be reading it. Copywriting is no different.

Copywriting 132

Copywriting Inbound Marketing SEO Product 132

Search Engine Journal

MARCH 9, 2021

The post Perfecting Your Brand’s Tone of Voice for SEO Copywriting via @JuliaEMcCoy appeared first on Search Engine Journal. Content alone won’t help you build long-lasting customer relationships. It’s your tone of voice that makes all the difference. Learn how to hone it here.

Copywriting 116

Copywriting SEO Customer Content Marketing 116

Rock Content

APRIL 11, 2023

While both content and website copywriting are essential for your business, there are some differences between the two. Copywriting usually refers to sales copy meant to drive the audience to purchase your product or services, including ads, emails, social media posts, landing pages, and more.

Copywriting 81

Copywriting Whitepaper Key Performance Indicator Education 81

Search Engine Journal

MAY 14, 2021

Learn how to use it in SEO copywriting. The post How to Use The Inverted Pyramid for SEO Copywriting appeared first on Search Engine Journal. The Inverted Pyramid is used in journalism to hook readers and create more engaging articles.

Copywriting 97

Copywriting SEO Content Marketing Marketing 97

Search Engine Land

FEBRUARY 7, 2024

This makes image optimization a must in your SEO strategy. Dig deeper: How to deploy advanced schema at scale (Search Engine Land) Google image SEO best practices (Google Search Central) Get the daily newsletter search marketers rely on. Local SEO : Using region-specific keywords and phrases. See terms. If so, do so instead.

Product 131

Product SEO Copywriting eCommerce 131

Search Engine Journal

SEPTEMBER 11, 2019

What is SEO copywriting? Is there a difference between content writing and copywriting? The post SEO Content Writing vs. SEO Copywriting: Is There a Difference? Find out here. via @seocopychick appeared first on Search Engine Journal.

Copywriting 109

Copywriting SEO Content Marketing Marketing 109

Econsultancy

OCTOBER 7, 2022

Since GPT-2 first made waves – and headlines – in 2019 as an AI tool that produced such convincing writing, it might be “ too dangerous to release to the public”, AI copywriting tools have become vastly more available and accessible. Source.

Copywriting 139

Copywriting Branding SEO 139

Digital Marketer

MAY 23, 2022

It’s about locating bottlenecks in your funnel, testing your copywriting, and understanding conversion optimization. Now I’ll show you how to optimize your funnels by mixing a little bit of copywriting know-how with data and analytics. But you don’t need to be a copywriter to write high-converting copy. Nicola Moors ?.

Copywriting 89

Copywriting Transform Customer Journey Customer 89

Search Engine Land

APRIL 8, 2024

But what exactly defines a “quality” SEO service? This checklist outlines key elements to assess and improve the quality of your SEO services. How to deliver quality services to your SEO clients from day one There’s no one way to define quality. Learn to explain complex SEO concepts in simple words.

SEO 100

SEO Price Communications Copywriting 100

Rock Content

APRIL 10, 2024

To turn that trickle into a steadily growing number of visitors is completely possible—as long as you use the right SEO strategy to get the link to your website in front of the right sets of eyes. When interviewed, HubSpot reported that 60% of marketers agreed that inbound SEO content (blog posts, articles, landing pages, videos, etc.)

SEO 90

SEO Copywriting Branding Product 90

Scoop.it!

JUNE 2, 2022

What could go wrong if you were not an effective copywriter? It’s not to say that only copywriters are responsible for those business results. It’s not to say that only copywriters are responsible for those business results. Marketers, SEO writers, advertisers, executives, managers — all take part too.

Copywriting 84

Copywriting Whitepaper eCommerce Analytics 84

Search Engine Land

JANUARY 30, 2024

This article explores nine proven methods to help you turn SEO traffic into sales and leads. Improve your site’s user experience (UX) UX and SEO have been talked about for years and are intrinsically linked, but many sites still haven’t spent time improving UX. Dig deeper: Local SEO for new physical locations 8. See terms.

SEO 115

SEO Transform Copywriting Law 115

Search Engine Land

APRIL 12, 2023

From profile optimization and SEO to content posting and engagement, this guide covers everything you need to turn your LinkedIn profile into a brand-building, lead-generating machine. More than SEO: Full-throttle LinkedIn optimization Many LinkedIn optimization guides start and end with SEO, but I say that SEO is just the tip of the iceberg.

SEO 119

SEO Copywriting User-Generated Real Estate 119

Hubspot Marketing

MAY 8, 2023

Page load times, keywords, content quality, and videos are all things that can affect SEO. Fortunately, AI SEO tools are available to streamline SEO optimization and boost your website's rankings. How Marketers Use AI What is AI SEO? One way to leverage AI is in SEO.

SEO 122

SEO User-Generated Copywriting Health 122

Rock Content

SEPTEMBER 5, 2023

If that content is SEO optimized, then search engines are more likely to reward you with that coveted first-page listing. Is UGC Good for SEO? So, the more of this type of content you have on your site, the better it is for your SEO strategy. Conclusion Ultimately, great content is the cornerstone of any successful SEO strategy.

User-Generated 76

User-Generated SEO Shoppers Copywriting 76

Search Engine Land

APRIL 1, 2024

This article covers a step-by-step bulk product optimization process for SEO , highlighting some Excel formulas and third-party tools, including ChatGPT and Grammarly, to help make the process go faster for title tags, meta descriptions and product copy optimization. You can now delete the other two columns. Look at those nice title tags!

eCommerce 86

eCommerce Product SEO Copywriting 86

Orbit Media Studios

AUGUST 16, 2023

Our new outline could be used by a human conversion copywriter/SEO to write a new page. Any copywriting hero could spring into action and make the web a better place. We’re going to look for SEO improvements we can make to the page. SEO analysis: Confirm the target keyphrase. That’s already useful.

SEO 72

SEO Copywriting User-Generated CMO 72

Orbit Media Studios

JANUARY 3, 2024

By Andy Crestodina Once upon a time… SEO was mostly about just using a keyphrase a certain number of times. I did SEO back then. Today… Search engines are much better and SEO has evolved. Through research and experimentation, SEOs learned that it isn’t just about using the target keyphrase. Those were dark days online.

SEO 128

SEO Copywriting CMO Analytics 128

Duct Tape Marketing

MAY 18, 2017

5 Simple SEO Copywriting Tips For Small Businesses written by Guest Post read more at Duct Tape Marketing. 1) What is SEO Copywriting. As we know, SEO (search engine optimization) is the process of growing visibility and gaining traffic for web pages through “organic” (free) search engine results.

Copywriting 59

Copywriting SEO Inbound Marketing Promotion 59

Lynton Web

MAY 3, 2023

When it comes to building strong SEO to attract users to your site, the rules for best practices change frequently. That’s because SEO consistently adapts to reflect modern search habits, as well as Google’s algorithm updates. SEO is a method to ensure your website and its content appear on search engine results pages (SERPs).

SEO 98

SEO Inbound Marketing Copywriting User-Generated 98

Hubspot Marketing

APRIL 4, 2022

Keeping track of SEO trends is like hitting a moving target. And while the goal of SEO remains the same — to boost your presence in relevant search results — the tactics for getting there look different from year to year. Here, we'll cover the top SEO challenges facing marketers in 2022 and the five biggest trends to watch this year.

SEO 144

SEO Copywriting User-Generated Content Marketing 144

Search Engine Land

MARCH 10, 2023

Demand for SEO has been growing yearly based on Google Trends and Exploding Topics data. Some say the brewing economic crisis will hit the SEO industry first and hardest, with a few high-level firings of top SEO executives and industry leaders having fueled such fears. Yes, SEO is alive and well. SUBSCRIBE See terms.

SEO 101

SEO Real Estate PR Customer Journey 101

Digital Marketer

MAY 15, 2022

But even the best content needs a healthy dose of SEO to get noticed. Watch as Cydney discusses the 5 Reasons your SEO isn’t working and goes over how to fix each one. 5 Reasons Your SEO is Failing: #1 You’re Not Using Content Clusters. #2 4 SEO Results are Often Delayed. #5 4 SEO Results are Often Delayed. #5

SEO 83

SEO Copywriting Content Marketing Customer 83

Rock Content

SEPTEMBER 7, 2023

A comprehensive local SEO strategy can make sure people looking for what you offer can find you. Check out our complete local business SEO checklist to ensure your marketing team covers all the bases. That said, online reputation management is crucial to any complete local SEO audit checklist.

SEO 78

SEO Copywriting Energy Management 78

Hubspot Marketing

OCTOBER 23, 2023

As a marketing copywriter, I can tell you writing is critical to any successful marketing campaign, from emails to social media posts to blogs. I tested several AI copywriting platforms to find which tools write the best marketing copy. What is AI Copywriting? Choosing the AI Tool for You What is AI copywriting?

Copywriting 126

Copywriting User-Generated Influencer Marketing Marketing 126

Exposure Ninja

AUGUST 4, 2022

You can learn how to do Search Engine Optimisation, or SEO, for completely free. All you need are strong resources written or created by SEO experts. Looking for SEO tools? We’ve compiled a list of 50 of the best SEO blogs, courses, videos, podcasts, conferences and tools to get you started. The Best SEO Blogs.

SEO 98

SEO Copywriting Analytics Digital Marketing 98

Rock Content

DECEMBER 27, 2023

From copywriting to image sourcing, everything changed. However, when you need to advance your SEO strategy, that is not enough anymore. This is a very complete tool that helps you optimize your SEO strategy like no other. As a small disclaimer, I used to be terrified of AI.

SEO 90

SEO Content Marketing Marketing Marketers 90

Jeff Bullas

FEBRUARY 20, 2023

Others veer towards creative, meaningful SEO copywriting based on their past experiences. Studies have shown that 61% of marketers agree that SEO does prove beneficial in organic growth hacking and content marketing in general. The art of SEO copywriting goes much deeper than meets the eye.

Copywriting 262

Copywriting SEO User-Generated Digital Marketing 262

Search Engine Land

NOVEMBER 14, 2023

You can try 13 pre-prompted “personas” that were created to provide help and generate marketing (or complete other generalized tasks – sales, revenue generation, MOps, HR, talent development, etc.):

Copywriting 107

Copywriting SEO Analytics Management 107

Hubspot Marketing

MAY 30, 2023

For instance, the job listing below from Cyberfunnels calls for a copywriter with AI experience. Image source Responsibilities include using AI tools to "enhance the copywriting process, generate data-driven insights, and optimize content performance." Applicants are also expected to stay up-to-date on AI best practices in copywriting.

New Markets 118

New Markets Copywriting Digital Marketing Marketing 118

Neil Patel

JANUARY 27, 2023

I ask this because, depending on the time of year, you can beef up your strategy using seasonal SEO. Seasonal SEO is an important part of any marketing strategy, but it’s often overlooked. Let’s talk about seasonal SEO’s impact and how to leverage it to improve marketing performance. It’s time to change that!

SEO 91

SEO B2C Shoppers User-Generated 91

Rock Content

APRIL 5, 2023

SEO titles are a little-known factor that can greatly improve your website’s optimization. Unfortunately, few companies understand how to harness the power of SEO titles, what an SEO page title is, or how to modify titles to attract more viewers. What is an SEO Title?

SEO 52

SEO Copywriting Analytics Branding 52

Neil Patel

FEBRUARY 10, 2023

Everyone in SEO is talking about GPT-3, and for good reason. In this article, we’ll explain what you need to know about GPT-3 for SEO and how it’s going to affect your content writing. How GPT-3 Ties Into SEO This is all pretty interesting, but what does it have to do with SEO? So, who is right? What is GPT-3?

SEO 81

SEO Transform User-Generated Copywriting 81

Rock Content

OCTOBER 10, 2023

The answer is mobile app SEO and ASO. Next, let’s explore how mobile app brands can leverage SEO and ASO to improve brand visibility and authority , and ultimately increase downloads and purchases. Mobile App SEO and ASO work in harmony to guide users looking for apps similar to yours.

SEO 52

SEO Transform User-Generated Copywriting 52

Martech

DECEMBER 20, 2023

Co-hosts John Wall and Chris Penn bring knowledge and enthusiasm to their interviews with experts and practitioners who share their insights and tips on topics such as branding, positioning, copywriting and more. It features interviews with experts in content marketing, copywriting, email marketing, conversion optimization and more.

Marketing Ethics 111

Marketing Ethics Copywriting Transform CMO 111