Buffer Marketing

JULY 24, 2024

And it’s beginner-friendly because it doesn’t require you to relinquish a lot of control. 💡 Related reading : 6 Social Media Analytics and Reporting Tips for Becoming a Data-Savvy Marketer 5: Use AI to refine your social media captions AI is a big part of work today everywhere and the digital marketing world is no exception.

Social Media Marketing 119

Social Media Marketing User-Generated Influencer Marketing Management 119

Vertical Response

JULY 29, 2024

For instance, a product launch marketing plan might segment the audience by age, geographic location, or purchasing behavior to ensure the marketing message is highly targeted and effective. Map Out a Detailed Timeline Mapping out a detailed timeline is essential for the successful execution of your marketing campaign.

Key Performance Indicator 102

Key Performance Indicator Marketing Marketers Communications 102

Hubspot Marketing

NOVEMBER 14, 2024

For our purposes, BTL marketing tactics will include: Direct mail Email marketing Trade shows and events Location-specific promotions Targeted online outreach While traditional BTL marketing relies on a physical component, the internet’s reach is inescapable. But it can be daunting to start. Reactivating lapsed givers.

Direct Mail 129

Direct Mail Marketing Marketers Email Marketing 129

Buffer Marketing

AUGUST 21, 2024

Meta Blueprint : for learning about the basics of digital marketing, Facebook, Instagram, and ads. 7 courses on building a social media marketing strategy This section is dedicated to courses that help you build a social media marketing strategy from scratch. Because of her 8+ years of business and marketing experience.

Social Media Marketing 118

Social Media Marketing Copywriting Price Marketing 118

Marketing Insider Group

NOVEMBER 20, 2024

It’s a useful digital marketing tool because it offers a direct line to potential customers. However, with so many elements to manage , it’s easy to make paid media mistakes that can hinder results. Marketing Insider Group can put your paid media campaign on the right track with our paid media platform.

Management 68

Management Advertisers Advertising Analytics 68

Hubspot Marketing

APRIL 15, 2025

Our research shows that 56% of social media marketers are now using TikTok, making it one of the top five most-used platforms alongside Instagram (76%) and YouTube (79%). Platform-Specific Strategies TikTok isn't just another box to check in your social media marketing plan. And the numbers don't lie.

Social Media Marketing 89

Social Media Marketing Marketing Marketers Influencer Marketing 89

Hootsuite

OCTOBER 18, 2024

In this post, we’ll walk you through a nine-step plan to create a winning strategy for social media marketing. We’ve even got expert insights from Amanda Wood, Hootsuite’s Senior Manager of Social Marketing. These goals should align with your business’s larger digital marketing strategy.

Social Media Marketing 113

Social Media Marketing Marketing Strategy Marketing Marketers 113

Hubspot Marketing

DECEMBER 24, 2024

As a junior content marketer, it gave me my first logical framework for creating, organizing, and managing content production. Your friend and mine, Ryan Jones , the Marketing Manager at SEOTesting , shares how this first impression can help your brand establish authority within its space. Content repurposing (i.e.,

SEO 116

SEO Education Product Place 116

Buffer Marketing

SEPTEMBER 23, 2024

  This is where  social media management  tools like  Buffer  really shine.   With all that in mind, you’re far better off with a digital marketing plan and  social media calendar  with a unique posting schedule for each platform.

Analytics 118

Analytics User-Generated Social Media Marketing Education 118

Martech

APRIL 1, 2025

Businesses get low-cost digital marketing help, and students get valuable experience and mentorship. ImpelHub is an AI tool for managing comprehensive strategic marketing planning for small B2B businesses. HeyGen , also for talking-head videos from a script but produced in your choice of 175 languages.

Manufacturing 80

Manufacturing Price Marketing Marketers 80

Lynton Web

MAY 8, 2025

Review generation and management across Google, Yelp, and Facebook builds credibility, improving search rankings through positive sentiment and engagement. Some examples include: HubSpot : HubSpot offers a free base version with comprehensive contact management, customizable member journeys, and robust integration capabilities.

Marketing Strategy 52

Marketing Strategy Transform Energy Direct Mail 52

Buffer Marketing

FEBRUARY 12, 2025

Ask for their help — B2B social media marketing (and any marketing, for that matter) is cross-functional. Cognism’s overall digital marketing strategy does this exceptionally well. Keep shifting with them as your company moves forward.

Social Media Marketing 98

Social Media Marketing B2C User-Generated Entertainment 98

Power Digital Marketing

APRIL 10, 2025

These numbers highlight a crucial truth: ABM isnt just a marketing trendits a proven growth driver. At Power Digital Marketing, weve seen it allcompanies overwhelmed by the flood of ABM tools, stuck on misaligned strategies, or misled by the idea that ABM campaigns are just personalized ads. The truth?

Whitepaper 40

Whitepaper Marketing Marketers Digital Marketing 40

Whos Mailing What

JUNE 13, 2025

Understanding the role of AI in direct mail Direct mail marketing isn’t limited to sending the same flyer to thousands of random addresses anymore. With artificial intelligence in place, businesses have the freedom to plan, create, and manage print campaigns that feel personal and, most importantly, relevant.

Direct Mail 89

Direct Mail Industry Insights Real Estate Transform 89

Duct Tape Marketing

AUGUST 22, 2024

Key Takeaways: Strategic Thinking: A fractional CMO must lead with strategy, developing comprehensive marketing plans aligned with business objectives. Leadership: Many businesses lack strategic marketing leadership, especially in the $3 to $30 million range. Hey, digital marketers, this one's for you.

CMO 86

CMO Customer Journey Transform User-Generated 86

SocialPilot

MARCH 26, 2025

Understand their market positioning and compare it with your brand’s performance to analyze how to strengthen your market position. Manage Your Brands Reputation Monitoring your brands share of voice gives you real-time insights into how your target audience perceives it. So, get started!

PR 45

PR Whitepaper User-Generated Advertising 45

Exposure Ninja

JUNE 13, 2025

How does PPC fit into your wider marketing plan? What seasonal trends or market shifts should we anticipate? A reliable PPC agency will have a firm grasp on your campaign costs, optimal ad spend, and management fees , all tied directly to the goals outlined in your tailored strategy. Who’s your ideal customer?

Price 52

Price Copywriting Communications eCommerce 52

Sprout Social

JANUARY 30, 2025

Weve curated a list of 11 marketing leaders charging toward a new age of businessone with social positioned firmly at the center. Turn to this list when you need a fresh perspective on building a cutting edge marketing plan and real world examples of social-first strategy.

CMO 97

CMO Gen Z Thought Leadership Entertainment 97

Neil Patel

JANUARY 27, 2021

How confident do you feel about your digital marketing strategy? If you aren’t seeing the results you hoped for, this guide will walk you through a 21 day digital marketing challenge that will help you reach your digital marketing goals. A Digital Marketing 21 Day Challenge.

Digital Marketing 140

Digital Marketing Marketing Marketers Affiliate Marketing 140

Calvyn Lee Blog

JANUARY 10, 2024

Creating a topical map for digital marketing niches, or for your Digital Marketing agency’s website is a strategic approach to organize content, improve user experience, and enhance search engine visibility. For example: yoursite.com/digital-marketing/seo/on-page-optimization 9.

Digital Marketing 130

Digital Marketing Marketing Marketers Social Media Marketing 130

Neil Patel

AUGUST 11, 2020

Deciding to hire a digital marketing agency is easy. . The hard part is deciding which digital marketing agency to hire. Which… is what makes choosing the right digital marketing agency so tricky. Every business is different, as is every digital marketing agency.

Digital Marketing 145

Digital Marketing Marketing Marketers eCommerce 145

Adobe Experience Cloud Blog

MAY 24, 2018

Ready to take your digital marketing campaigns to the next level? Have you been Googling for examples, templates, and/or case studies of great digital marketing campaigns? Consumers and buyers are inundated with digital messaging in the modern marketplace, so how do you stand out from the crowd? Mike Madden, Sr.

Digital Marketing 134

Digital Marketing Key Performance Indicator Thought Leadership Marketing 134

Pam Didner

OCTOBER 7, 2020

Brands, organizations, entrepreneurs, and companies invest heavily in the digital market to make digital presence possible. This requires careers in digital marketing. If you have chosen digital marketing as your career, then this article is for you. Digital marketing trends are always changing.

Digital Marketing 133

Digital Marketing Social Media Marketing Marketing Marketers 133

Adobe Experience Cloud Blog

OCTOBER 20, 2017

A digital marketing strategy is a marketing plan that draws on insights from almost every department within a company to design and implement seamless brand communications across every digital channel. But digital technology is evolving at a rapid pace, and taking everything else with it. Andy Crestodina.

Digital Marketing 135

Digital Marketing Marketing Strategy Marketing Marketers 135

Hootsuite

APRIL 22, 2020

…Well, I guess technically it’s less of a club, and more of a list of really fascinating reads, perfect for a social media manager who wants to level up their game. Building smarter paid-strategy plans. See You On The Internet: Building Your Small Business With Digital Marketing by Avery Swartz. But still.

Management 145

Management Social Media Marketing Entertainment Communications 145

Neil Patel

FEBRUARY 4, 2021

My blog attracts millions of viewers, and accolades have stacked up for entrepreneurship, marketing, and influence. You may not know that behind the Neil Patel brand is a powerful and growing network of digital marketing agencies with offices around the world. Why We Started Neil Patel Digital.

Digital Marketing 137

Digital Marketing Marketing Marketers SEO 137

Hubspot Marketing

AUGUST 21, 2023

Do you take a good, hard look at your team's marketing strategy every year? Without an annual marketing plan, things can get messy — and it's nearly impossible to put a number on the budget you'll need to secure for the projects, hiring, and outsourcing you'll encounter over the course of a year if you don't have a plan.

Marketing Plan 98

Marketing Plan Marketing Marketers Social Media Marketing 98

Marketing Insider Group

FEBRUARY 5, 2024

Navigating the digital marketing world is like surfing – you need to catch the right wave to successfully ride the trends. As we look ahead, the future of marketing is shaping up to be an exhilarating swell, filled with evolving challenges and opportunities. WARC) 94% of B2B marketers implement ABM strategies.

Digital Marketing 122

Digital Marketing Marketing Strategy Shoppers User-Generated 122

SMA Marketing

JANUARY 19, 2023

A lack of leads and customers will make you re-evaluate your current marketing strategy. The logical conclusion is that you need to hire a digital marketing agency if you are going to reach your target customers online. We have found a few reasons businesses need help with digital marketing and choose to hire an agency.

Digital Marketing 98

Digital Marketing Marketing Marketers SEO 98

Rock Content

JANUARY 8, 2024

Indeed, the solution lies in efficient marketing planning. Marketing planning is the strategic heartbeat of every successful business. More than just a document outlining your marketing strategies, it serves as your guiding light in the chaotic digital marketing landscape.

Marketing Plan 96

Marketing Plan Shipping Marketing Mix Marketing 96

Rock Content

APRIL 22, 2024

. “ Elissa Hudson is one of HubSpot’s senior marketing managers. She explains that using digital marketing analytics can “ turn your business objectives into measurable outcomes that support your bottom line. What is Digital Marketing? Digital marketing is any form of online marketing.

Digital Marketing 98

Digital Marketing Analytics Key Performance Indicator Social Media Marketing 98

SMEI

MARCH 10, 2022

A marketing strategy is a plan of action that will help you achieve your business goals. Marketing strategies can be used to increase sales, get your product or service in front of motivated buyers, or boost your brand awareness. A great marketing plan will give you a sustainable competitive advantage.

Marketing Strategy 217

Marketing Strategy Marketing Marketers Target Market 217

Martech

APRIL 12, 2024

As a supporter of the program perspective for initiatives, I recognize the value of managing related projects, products and activities as a unified entity. Let’s explore the essential role of programs in product management, project management and marketing operations, bridging technical details with business priorities.

Management 112

Management Product Key Performance Indicator CMO 112

SocialPilot

FEBRUARY 9, 2024

If you need a helping hand to choose the right digital marketing tools or want to know some secret hacks for a roaring brand presence, it’s best to rely on them. You can also find Neal on Twitter, where he shares thoughts and news on digital and social media marketing strategies for every platform. .”

Digital Marketing 98

Digital Marketing Social Media Marketing Thought Leadership Whitepaper 98

Rock Content

MAY 8, 2016

A case study on McGladrey shows that stepping back and re-defining the purpose of your content can have a significant impact on your content marketing success. One of the most important components of a solid content marketing plan is audience profiling. They managed to grow their audience by more than 500% in just two years.

Marketing Plan 75

Marketing Plan Content Marketing B2C Whitepaper 75

Calvyn Lee Blog

AUGUST 25, 2021

This includes the development of a strategy, set a marketing plan as well as measurement and KPIs, followed by creating high-quality content, and then finishing with the distribution of this content to relevant audiences on social media and optimize it. Digital Advertising. Digital Advertising. Creating Marketing Plan.

Advertisers 130

Advertisers Advertising Whitepaper Digital Marketing 130

Rock Content

MARCH 25, 2020

Trends are actually very useful in guiding, planning and strategizing in disciplines such as Digital Marketing. That is why being familiar with most Digital Marketing trends can help you get a lead on your competitors. Sales trend in Digital Marketing. Digital Marketing content trends.

Market Trends 80

Market Trends Digital Marketing Inbound Marketing User-Generated 80