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4 digital marketing pain points SMBs face today by Microsoft Advertising

Martech

The job of a digital marketing decision-maker within an SMB can be challenging— from the long hours to shifting budget priorities. Some might say digital marketing for an SMB is just as hard as creating the company product, thanks to ever-changing platforms, resources, content demands, and time constraints.

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4 digital marketing pain points SMBs face today by Microsoft Advertising

Search Engine Land

The job of a digital marketing decision-maker within an SMB can be challenging— from the long hours to shifting budget priorities. Some might say digital marketing for an SMB is just as hard as creating the company product, thanks to ever-changing platforms, resources, content demands, and time constraints.

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Merkle raises its commerce game: Tuesday’s daily brief

Martech

MarTech’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s digital marketer. Good morning, Marketers, and what’s your number one marketing metric? If you would like to read this before the rest of the internet does, sign up here to get it delivered to your inbox daily.

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Innovative Marketing Strategies: The Rise of Off-Site Retail Media

ConsumerTalk

TripleLift and eMarketer recently released survey results highlighting the increasing importance of off-site advertising in retail media strategies.

Retail 59
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Watching B2B TV: Thursday’s Daily Brief

Martech

MarTech’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s digital marketer. Good morning, Marketers, and do you switch on the TV to watch B2B? If you would like to read this before the rest of the internet does, sign up here to get it delivered to your inbox daily.