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Holistic Marketing Works — Here's How You Can Apply It to Your Campaigns [+ Expert Tips]

Hubspot Marketing

Digital marketing like SEO, email, and social media. Direct sales conversations and promotions. Experiential and event marketing. Internal marketing to employees. Remember, a holistic marketing strategy touches upon more than a traditional strategy does. PR and earned media. Monitor metrics and adjust.

CMO 130
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Stats roundup: the impact of Covid-19 on marketing & advertising

Econsultancy

Gifting and greetings cards, online food delivery services and streaming platforms also increased their investment in TV advertising by 209%, 194% and 137% respectively. Nearly 64% of those surveyed stated they had recorded a decrease in marketing spend between April and June, compared to 25% who recorded a decrease between January and March.