Jeff Bullas
JANUARY 22, 2023
Spotify now has a substantial reach as one of the most popular music-sharing platforms on the internet. However, this doesn’t mean that it’s a walk in the park. In fact, if you’re trying to be seen by more of your target audience, you’ve got nothing but challenges ahead. This is because standing out from the crowd with unique music is nearly impossible.
Search Engine Land
JANUARY 22, 2023
Make 2023 the year you become a master of search marketing : Attend your choice of SMX Master Class online March 1-2, to learn actionable tactics that will help you drive more awareness, conversions, and sales. Early Bird rates expire this Saturday, January 28 … book now to save 20% off your Master Class! Choose from six essential search marketing topics: Advanced SEO training with Bruce Clay – $299 $249 Advanced Google Ads training with Brad Geddes – $299 $249 Technical
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Spiralytics
JANUARY 22, 2023
From eco-friendly packaging to corporate philanthropy, many brands are now incorporating social responsibility business plans. One reason is the increasing consumer demand for sustainable products and socially responsible brands in response to the worsening global warming phenomenon. A 2022 survey showed that two-thirds of consumers are willing to spend more on sustainable products.
Search Engine Land
JANUARY 22, 2023
Expedia buys Travelocity In 2015, Expedia bought rival Travelocity for $280 million amid sluggish travel industry growth and pressure from insurgent travel providers. Expedia had actually been powering Travelocity.com since 2013. So the acquisition seemed quite logical from both perspectives. At the time, Expedia also owned several online travel brands: Hotels.com, Hotwire, eLong and Trivago.
Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing
Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.
Neil Patel
JANUARY 22, 2023
Is SEO pagination on your technical SEO site audit checklist ? If you publish loads of content or have a specific type of site, like an e-commerce store, then perhaps it should be. As I’ll discuss in this article, pagination has immense advantages, such as the SEO boost it may give. However, it might not be the first thing marketers and SEO developers consider when optimizing a site.
Jeff Bullas
JANUARY 22, 2023
Twitter is one of the most popular social media platforms, and it’s been that way for years. Getting more followers can be quite the challenge, so many people turn to buying Twitter followers. While it could be thought of as cutting corners, there are definitely some do’s and don’ts to make sure you get the right Twitter followers to benefit your account.
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