Aspiration Marketing

NOVEMBER 27, 2024

Are your emails constantly landing in the spam folder, leaving you frustrated and wondering where your audience has gone? High-volume senders often face this challenge, but there's a solution: email warm-up. This strategic process can drastically improve email delivery and ensure your messages reach the inbox. But what exactly is email warm-up, and is it the only answer to your deliverability woes?

Email Marketing 207

Email Marketing Marketing Marketers 207

MarketingOps

NOVEMBER 27, 2024

While marketing focuses on driving demand and capturing leads, it’s up to MOps to support those efforts with the right processes, tools, and most importantly, accurate data. But even the most sophisticated strategies won’t deliver results when the data that powers your CRM is cluttered with inconsistencies, duplicates, and outdated information.

CRM 147

CRM Communications eBook Management 147

Martech

NOVEMBER 27, 2024

As artificial intelligence continues to reshape industries, a new battle is brewing between startups and tech giants. Companies like Perplexity are raising billions to challenge the dominance of Google, Microsoft, Apple and Meta. Still, the question remains: Will the AI wave create lasting winners, or is it a bubble waiting to burst? AI search wars: Perplexity vs.

Transform 114

Transform B2C CMO New Technology 114

Content Marketing Institute

NOVEMBER 27, 2024

Since tomorrow is Thanksgiving in the United States, we’ve gathered six tasty content treats to consume while traveling, giving thanks, or getting ready for a shopping marathon. Enjoy!

Marketers 103

Marketers Marketing 103

Advertisement

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

Management

Martech

NOVEMBER 27, 2024

Ecommerce holiday spending is higher than anticipated, according to Adobe Analytics. For the first 24 days of November, U.S. ecommerce sales were up 9.6% year-over-year. This exceeds the record-breaking 8.4% increase expected for the entire 2024 holiday shopping season. And all this spending — $77.4 billion thus far — comes before the biggest discounts take effect.

eCommerce 113

eCommerce Shoppers Retail Analytics 113

Customers.ai

NOVEMBER 27, 2024

You’ve got visitors rolling into your ecommerce store but how many are actually pulling out their wallets? Not as many as you’d like, right? Ouch. It’s not because your products aren’t amazing (they are). It’s because your site isn’t doing enough to turn curious browsers into loyal buyers. Here’s the thing…most ecommerce store owners focus on the obvious stuff like adding flashy CTAs and running discount ads.

eCommerce 91

eCommerce Shoppers Shipping User-Generated 91

Duct Tape Marketing

NOVEMBER 27, 2024

How To Sell Customer Experiences Not Customer Service written by John Jantsch read more at Duct Tape Marketing The Duct Tape Marketing Podcast with Jeannie Walters In this episode of the Duct Tape Marketing Podcast, I had the pleasure of interviewing Jeannie Walters. Jeannie Walters is an award-winning customer experience expert, international keynote speaker, and Founder of Experience Investigators, a firm that helps companies increase sales and customer retention through elevated customer expe

Customer 68

Customer Customer Journey PR Transform 68

Hubspot Marketing

NOVEMBER 27, 2024

Branding 100

Branding Marketers Marketing 100