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Reminder – Google is enforcing stricter rules for consumer finance ad targeting

Search Engine Land

Google’s “credit in personalized ads” policy will be broadened to include “consumer finance in personalized ads.” ” The update will apply to offers relating to credit or products or services related to credit lending, banking products and services, or certain financial planning and management services. .”

Finance 107
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Google policy update will restrict consumer finance ad targeting

Search Engine Land

Google’s “credit in personalized ads” policy will be broadened to include “consumer finance in personalized ads.” ” The update will apply to offers relating to credit or products or services related to credit lending, banking products and services, or certain financial planning and management services.

Finance 107
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4 Kids, 2 Businesses, and 1 Year Abroad: How I Manage Work, Finances, and Travel

Buffer Marketing

Because we aren’t jet setting to a new place every other week, flight costs have remained reasonable (though we’re actively re-budgeting as flight prices skyrocket), and we’re able to search for tickets with flexible dates and (even flexible destinations) to manage those costs.

Finance 87
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The Complete Guide to Project Management Basics

Hubspot Marketing

Project management isn’t just about building software and hardware. Project managers distribute resources appropriately, manage timelines, and take care of stakeholders throughout the process. After all, there’s a reason project managers are constantly tweaking their approaches and rethinking their processes.

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Marketing and Finance: A Match Made in Heaven!

Adobe Experience Cloud Blog

We work with HR on organizational development issues, performance management initiatives and the occasional juicy personnel matter (“They said WHAT? I’m talking about the one, the only, the incredible and all-powerful, Finance department! Let me tell you why Finance is one of my all-time favorite departments.”. To WHOM?”).

Finance 134
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Making data the foundation of your digital asset management system

Martech

Implementing a digital asset management (DAM) system requires careful planning, but it doesn’t have to be overwhelming. System requirements and the assets managed by the DAM are going to change over time. Later, when building out the DAM, managers will be able to refer to these sticky notes to determine how assets should be defined.

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How to use AI and machine learning to boost marketing data management

Martech

One important area where AI and ML can be put to good use is in market data management. Here are three main steps for how to get AI and ML to work in your market data management. And it doesn’t just sit idly in your company’s databases and data management platforms. Connecting data across teams. Data is growing exponentially.