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5 Things Marketers Need to Know About Gen Z

Contently B2C

“How do I talk to Gen Z?” ” An executive at a major pharmaceutical company recently asked this question of Amanda Gutterman, VP of growth at digital media company Dose, which operates Dose.com and OMG Facts. “Gen Z isn’t anti-corporate or anti-brand,” she said.

Gen Z 64
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36 Up-To-Date Ecommerce Statistics

Backlinko

From the convenience of fast and free shipping to wide product choice, more consumers opt to shop online. billion Over-the-Counter Pharmaceuticals $59.65 48% of US consumers state that their main reason for abandoning shopping carts during the checkout process are high extra costs (shipping, tax, fees). billion Fashion $673.6

eCommerce 104