Kate Marx, VP of State Street Global Advisors; Tara Quehl, Marketing Director at Demandbase; Lee Zucker, Global Head of GTM & Revenue Strategy at Drift

Kate Marx

Kate is the Vice President of State Street Global Advisors and Head of Digital Training and Transformation Program Management. She is responsible for overseeing the digital transformation program and responsible for the implementation and management of the Drift platform. In addition, she owns the education and enablement strategy for transforming people through training on both digital functions and applications. Prior to joining State Street Global Advisors, Kate worked for multiple full-service digital agencies around the Boston area, leading digital marketing engagements and award-winning web design and development projects.

Tara Quehl

Tara Quehl is an experienced strategist & growth marketer with a passion for orchestrating better experiences for Sales, Service, and Marketing by leveraging technology to create more personalized experiences. She defines her weapon for success as the ability to coordinate cross-functionally across (but not limited to): compliance, content marketing and product teams, as well as internal & external agencies.

Lee Zucker

Lee Zucker is Drift’s Global Head of Go-To-Market & Partnerships. He’s responsible for the investment and growth of Drift’s strategic industries including Financial Services, Manufacturing and Professional Services. He also leads Drift’s Strategic Partnerships Team.

Before Drift, Lee was Executive Vice President of Revenue at venture backed startup Veho, a technology company that is rethinking last mile logistics by enabling personalized, fast and transparent next-day delivery and returns. Prior to Veho, Lee served as Yext’s Head of Industry for Food Services and Hospitality and then Manufacturing and Retail. Lee ran the global strategy, product and partnership development within these industries. Under his leadership, these industries became some of Yext’s most profitable lines of business.

Earlier in his career, Lee lead sales and revenue teams at several startups in New York City including Slice and SinglePlatform, which was acquired by Constant Contact in 2012.