Sat.Apr 13, 2024

Remove gen-z-customer-loyalty
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The Pros and Cons of Social Media

SocialPilot

The results showed an “80% increase in favorability when adding Reels ads, compared with business-as-usual video campaigns” and higher brand awareness with Gen Z audiences (ages 18–24). A stellar example of a brand effectively using social media for customer support is Southwest Airlines. The result?

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