Marketing Insider Group

JUNE 16, 2021

If you’re not prioritizing video marketing in 2021, it’s time to start taking this marketing tool seriously, especially since 86% of businesses are already using it. Keep reading, and you’ll begin to understand why you need to focus on video marketing and how you can get started developing a video marketing strategy.

Video Marketing 145

Video Marketing Education Promotion Marketing 145

Kuno Creative

APRIL 26, 2022

Video marketing entails much more than just creating a video and posting it on your website. The digital marketing strategy behind the video is just as important as the creation of it.

Video Marketing 121

Video Marketing Marketing Strategy Marketing Marketers 121

Marketing Insider Group

MAY 1, 2023

We have compiled a list of the can’t-miss video marketing stats that every marketer and content creator needs to know. Key Video Marketing Stats The video marketing stats below will help you craft a content marketing strategy that drives growth for your business. Benefits of Video Marketing 6.

Video Marketing 136

Video Marketing Millennials User-Generated Education 136

Kuno Creative

APRIL 5, 2024

It’s one thing to produce video for video’s sake: something put out into the ether and whatever happens, happens. After all, video marketing is just content marketing, and good content marketing comes from good content philosophy and practices.

Video Marketing 105

Video Marketing Marketing Strategy Marketing Marketers 105

Hubspot Marketing

OCTOBER 7, 2024

I also enjoy the friendly, confident, and conversational tone she uses to make the video more personable. Nike Nike‘s video marketing almost always incorporates aspects of emotional storytelling, and its Instagram Reel "When I’m Hit, I Always Get Up," is no different. It adds legitimacy to her brand.

Video Marketing 125

Video Marketing Marketing Marketers Fashion 125

Kuno Creative

MAY 12, 2022

Should I invest the time and money in video marketing? I’m here to tell you the answer to both of these questions is yes — the benefits of video marketing are well worth the initial investment. When the topic of video marketing comes up, you’ve likely heard the phrase “video is king”.

Video Marketing 119

Video Marketing Energy Branding Entertainment 119

Hubspot Marketing

AUGUST 8, 2022

Video marketing isn't "quick." On average, it takes 2 weeks to create a video from start to finish. To get the most traction out of your work, it's essential to pick the best video marketing channels to leverage. Best Channels for Long-Form Video. Instagram Video. But in 2022, things have changed.

Video Marketing 130

Video Marketing Branding User-Generated Millennials 130

Hubspot Marketing

NOVEMBER 21, 2024

That‘s when it hit me: B2B video marketing isn’t just another checkbox in our marketing strategy — it's a fundamental shift in how we engage with our audience. In this guide, I'll walk you through the evolution of B2B video marketing. Table of Contents What is B2B video marketing?

Video Marketing 103

Video Marketing Marketing Strategy Transform B2C 103

Kuno Creative

DECEMBER 22, 2022

B2B video marketing is now more critical than ever. Yes, customers are number one, but B2B video marketing can do things like strengthen your brand and help your company’s website climb to the top of Google’s search engine rankings. It’s a tactic that you can’t ignore.

Video Marketing 115

Video Marketing Branding Marketing Marketers 115

Hubspot Marketing

JULY 11, 2022

Video marketing is becoming more and more integral to a brand's success. If you're a marketer trying to craft the best video marketing strategy for your brand, it helps to know the top video marketing tactics brands are investing their time and money in. Most Used Video Marketing Tactics.

Video Marketing 121

Video Marketing Branding User-Generated Marketing 121

Digital Marketer

SEPTEMBER 22, 2023

In a world dominated by video marketing, artificial intelligence (AI) plays a role, in transforming the industry. By improving customer experiences increasing engagement and providing content AI is reshaping video marketing strategies both now and, in the future. of marketers are using AI tools for work.

Video Marketing 101

Video Marketing Transform User-Generated Marketing 101

Search Engine Journal

JANUARY 23, 2023

Leverage the power of videos to educate, entertain, and engage your audience to achieve your business goals. The post Video Marketing: An In-Depth Guide For Every Business Owner Today appeared first on Search Engine Journal.

Video Marketing 126

Video Marketing Entertainment Education Marketing 126

Hubspot Marketing

JUNE 27, 2022

According to 2022 HubSpot Blog Research, 31% of video marketers surveyed say their biggest challenge is having an inadequate budget to create video content. In this article, we’ll cover what it costs to run a video marketing campaign and what brands are investing in the most this year. Weigh your options.

Video Marketing 112

Video Marketing Branding User-Generated Marketing 112

Search Engine Journal

MAY 16, 2022

Maximize your small business budget with the help of local video marketing. Learn the benefits of local video marketing and how to go about it. The post Local Video Marketing: 4 Ways To Win With Video appeared first on Search Engine Journal.

Video Marketing 121

Video Marketing Marketing Marketers 121

SMA Marketing

NOVEMBER 26, 2024

According to The National Association of Realtors, the average person watches 19 hours of videos online per week. Unsurprisingly, video has become a primary medium for real estate professionals to draw in new clients and continue nurturing relationships and networks of contacts. Read more

Real Estate 98

Real Estate Video Marketing Marketing Marketers 98

Kuno Creative

SEPTEMBER 30, 2022

Video marketing is a downright necessity these days. If you’re not trying to develop your brand with video, you could be falling behind the competition. It’s just too important to ignore.

Video Marketing 115

Video Marketing Marketing Marketers Branding 115

Influence & Co

SEPTEMBER 14, 2022

This article was co-authored by Clifton Johnson Jr. from SocialSEO.

Video Marketing 112

Video Marketing Marketing Marketers Content Marketing 112

SocialPilot

JANUARY 15, 2024

With 93% of marketers using video marketing in their overall marketing strategy, the share of video in the marketing pie has increased manifold over the past few years. Besides, the focus of social media companies on releasing video content tools has also strengthened this trend. Here we go!

Video Marketing 92

Video Marketing Gen Z Marketing Marketers 92

Search Engine Journal

MAY 30, 2023

Try these 8 tried and testing tactics to generate law firm leads with video. The post Video Marketing For Law Firms: 8 Tactics For Lead Gen Success appeared first on Search Engine Journal.

Law 96

Law Video Marketing Marketing Marketers 96

Jeff Bullas

NOVEMBER 13, 2022

Video content can be repurposed on all owned, paid, and third-party distribution channels including the Metaverse. Animated Explainer Videos are doing wonders when it comes to video marketing in the real world, and by choosing the right animation style you can repurpose them in the metaverse as well.

User-Generated 272

User-Generated Shipping Advertising Advertisers 272

Hubspot Marketing

OCTOBER 28, 2024

HubSpot recently conducted a video marketing survey and found that 73% of respondents agreed that video marketing has been effective in reaching their marketing goals. However, over a third of respondents (34%) say the most challenging aspect of video marketing is the lack of content ideas.

Video Marketing 109

Video Marketing User-Generated Marketing Marketers 109

Hubspot Marketing

SEPTEMBER 19, 2022

YouTube is also a top favorite amongst video marketers. In fact, more than a quarter of video marketers plan to invest in YouTube than any other platform in 2022, according to HubSpot's Video Marketing Report. In addition, video marketers ranked YouTube as the second-best platform for ROI.

Gen Z 140

Gen Z Millennials Social Media Marketing User-Generated 140

Hubspot Marketing

JUNE 29, 2022

With all this talk about video, you may be wondering a few things: What length should my video be? How do I create videos that stick? And where should I promote my videos? In other words: What's the best video marketing strategy for 2022 and beyond? What is the optimal length of a marketing video?

Branding 118

Branding Millennials Video Marketing B2C 118

Hubspot Marketing

FEBRUARY 15, 2023

You can learn much from the top Super Bowl ads, even for a small brand, if you're a video marketer. While your brand may not have the budget to book two A-list celebrities for your next video marketing campaign, it's still possible to recreate this strategy. Think about a common problem your target audience faces.

Automobile 117

Automobile Food Entertainment Video Marketing 117

Marketing Insider Group

JUNE 14, 2021

As video marketing continues taking the world by storm, more businesses adopt it as a pivotal strategy to educate consumers, generate leads, and boost ROI. Video marketing can be a powerful way to reach new prospects and provide extra value to new and long-term customers alike. Quick Takeaways. Analyze Your Results.

Content Marketing 145

Content Marketing Gen Z Entertainment Education 145

Hubspot Marketing

MARCH 27, 2023

How AI is Changing Video Marketing Imagine creating a video without writing a script or picking up a camera. Generative AI uses existing content like audio, video, and text to generate original content. Here's the end result: Let's take a look at more ways you can use AI in the video creation process. The problem?

Product 131

Product Video Marketing Fashion Marketing Strategy 131

Social Media Examiner

MAY 20, 2024

Wondering how other marketers are using social media? Find out what professional marketers plan to do with their organic activities, video marketing, ads, and content mixes over the next year in the 16th annual Social Media Marketing Industry Report. Want to be sure your strategy is headed in the right direction?

Social Media Marketing 131

Social Media Marketing Marketing Marketers Marketing Plan 131

Content Marketing Institute

MARCH 17, 2021

Learn why you should rethink your digital video marketing strategy. Robert Rose, Chief Strategy Advisor at the Content Marketing Institute, offers insights about optimizing content to match the channel where it will be experienced.

Video Marketing 142

Video Marketing Marketing Strategy Content Marketing Marketing 142

Search Engine Journal

NOVEMBER 29, 2021

Use these video marketing tips and step-by-step instructions to get your Google Business Profile video strategy off to a running start. The post Forget TikTok: Learn To Master Video For Google Business Profiles appeared first on Search Engine Journal.

Video Marketing 139

Video Marketing Marketing Marketers Content Marketing 139

Hubspot Marketing

JULY 25, 2024

Differentiation will rely heavily on the unique 10-20% of creative input, putting increased pressure on marketers to continually produce new and distinctive ideas. Experiment. Experiment. Experiment.

Transform 119

Transform Logistics CMO Marketing 119

Marketing Insider Group

MAY 22, 2023

Video Marketing 65. What are the most effective types of video content for content marketing purposes? How can content creators craft an effective video marketing strategy? What are the best practices for video production and editing? How should content marketers optimize video content for SEO?

Digital Marketing 27

Digital Marketing Promotion User-Generated Marketing 27

Duct Tape Marketing

DECEMBER 30, 2023

Vimeo – Vimeo offers a comprehensive solution for video marketing, providing tools that cover every aspect of the process – from creation and editing to collaboration and analytics. It’s the ideal platform for businesses and creatives seeking to elevate their video marketing strategies.

Video Marketing 89

Video Marketing User-Generated Analytics Marketing Strategy 89

Hubspot Marketing

JANUARY 5, 2021

Another highlight in this video is that it caters to viewers who may be discovering the brand and those who already know it. Takeaways for Video Marketers. Short-form video requires taking a more authentic, human, and creative approach to marketing. Hippo Video. The first step is uploading your videos.

Gen Z 145

Gen Z User-Generated Real Estate Education 145

Adobe Experience Cloud Blog

FEBRUARY 25, 2020

Want to better understand why it’s important for video to be part of your lead scoring model and qualification process? Get the overview with this short explainer video. Scoring Leads Based on Video Consumption. This will allow you to continue to iterate on these campaigns as your company and video strategy evolves.

Marketing Automation Platform 161

Marketing Automation Platform Thought Leadership CRM Video Marketing 161

Marketing Insider Group

DECEMBER 29, 2020

Provide educational content through video marketing, pillar pages, podcasts, and blogging to gain traction and build authority online. It doesn’t require as much equipment or production as video, and it’s a way to have meaningful conversations and share your knowledge with your target audience. Video Marketing and Sales.

Market Trends 145

Market Trends Digital Marketing Marketing Marketers 145

TechWyse

MAY 3, 2023

Brands seeking to engage their consumers more will emphasize video marketing. In today’s generation, 85% of businesses use video content marketing as a marketing strategy. Here are some of the benefits of video marketing: It increases brand awareness and engagement.

Digital Marketing 98

Digital Marketing Market Trends Influencer Marketing User-Generated 98

Martech

JUNE 7, 2023

As 5G availability spreads and AI gains a foothold, video will continue to become an absolute necessity for all marketing. Unstoppable video marketing strategies If you’re ready to embrace video for your marketing fully, here are three proven strategies to stand out, build a brand and capture an audience.

Video Marketing 94

Video Marketing Marketing Marketers Entertainment 94