Wed.May 08, 2024

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Curb introduces one-stop advertising solution 

Martech

Today, Curb, a ride-hailing app for licensed taxis, announced Curb Journey Connect (CJC), which allows advertisers to execute cross-channel campaigns on mobile and in-cab screens. Connecting this experience through Curb Journey Connect allows advertisers to build an integrated campaign that is addressable and measurable. Why we care.

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6 Key Strategies For Great Entertainment Display Campaigns | 2022

Bannerflow

The Entertainment industry is progressing towards using more advanced forms of display advertising. Yet, what are the strategies that can help your brand move ahead of the competition?

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iGaming Display Advertising Trends | 2022

Bannerflow

iGaming display advertising trends offer insight into what makes the industry tick. Indeed, 2021 and 2020 have seen brands adapt and change quicker than ever before, as external factors change customer habits.

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Best Display Campaign of Summer 2021: Telenor

Bannerflow

Our Summer 2021 winner of our best display advertising campaign competition was a neat blend of brand and an engaging summer feeling! Congratulations to Telenor for it’s summer campaign for the Swedish market.

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The New Shopper Journey: How to Connect with 200+ Million U.S. Digital Buyers

Brand marketers are facing new challenges in 2023. Advertisers are spending more but finding it challenging to reach consumers. As economic uncertainty impacts how consumers shop, brands and retailers must find ways to reach them wherever they are and direct them to the offers and content that will inspire conversion.

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Going Global And Staying Local – How Storytel Cuts Through The Noise

Bannerflow

And in terms of display campaigns, Storytel is a brand at the forefront of multi-market, multi-channel advertising. Storytel is a remarkable success story, one where adaptation and best in class localisation plays a starring role.

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How to Win The Consumer Boredom-Span: The Key to Cutting Through Clutter

Duct Tape Marketing

Adapting to evolving consumer behaviors and leveraging tools like AI are crucial for staying ahead in the dynamic marketing landscape, where brand equity and delivering value play pivotal roles in driving business success. 12:05] Would you say Brand Marketing is being transformed into Lean Marketing? [16:07]