A recap of Optimizely’s afternoon in NYC: AI + personalization, scaling experimentation, and content best practices
Welcome Software
MAY 26, 2023
Personalization takes center stage A warm welcome from CEO Alex Atzberger ushered CMO Shafqat Islam onto the stage as he opened with a keynote dedicated to personalization and how expectations of hyper-tailored experiences are higher than ever before. Bring people on board to explain the user issues and the things you’re fixing.”
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