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Wed.May 14, 2025

customer-journey-marketing-automation-platform

Twilio unveils new features for customer data platform

Martech

MAY 14, 2025

The CDP also has a fully redesigned Journeys architecture within Twilio Engage to create more personalized, real-time transactional customer journeys. New public beta features include: Event-triggered journeys let marketers dynamically manage customer states (like cart status) without requiring significant engineering resources.

Customer

Customer Customer Journey CRM Communications

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