Martech

APRIL 25, 2024

digital video ad spend is expected to hit $63 billion in 2024, a 16% increase from the previous year, according to projections from IAB’s “2024 Digital Ad Spend & Strategy Report.” For the first time, digital video — which includes CTV, social video and online video — will claim a higher share of budgets than linear TV.

Retail 111

Retail Industry Insights Advertising Advertisers 111

SocialPilot

APRIL 25, 2024

In this guide, we’ll break down everything you need to know about this tool so you can make an informed YouTube marketing strategy. From there, you can manage everything from uploading and editing videos to understanding your audience and growing your channel. What is YouTube Studio? Where To Find the YouTube Studio?

Analytics 81

Analytics Transform Management Video Marketing 81

Sprout Social

APRIL 25, 2024

Consider this: When you spend an hour formatting a spreadsheet, you’re losing an hour that you could have spent on your social media marketing strategy. In this article, we’re sharing every social media marketing template we’ve ever made. Facebook marketing strategy template Facebook is synonymous with social media.

Social Media Marketing 107

Social Media Marketing Key Performance Indicator Influencer Marketing Management 107

Spiralytics

APRIL 25, 2024

As a part of your marketing reporting process, you have several retention KPIs to hit: retargeting ads, customer retention rates (CRR), customer lifetime value (CLV), customer engagement score, and more. One way to hit them right is to personalize your messaging in all your marketing campaigns.

CRM 52

CRM Customer Customer loyalty Health 52

Martech

APRIL 25, 2024

Blings’ MP5 Technology is an AI-powered video format that can distribute millions of personalized videos in a millisecond without the risks of data breaches or a time-consuming rendering process. Streetbees’s SBX market research tool now has photo and video capture capabilities.

Transform 85

Transform Education SEO Market Research 85

Buffer Marketing

APRIL 25, 2024

For example, Curlsmith’s video comes up in the top ten results when I search for “how to refresh curls in five minutes” on YouTube. You want your video to appear at the top to ace social media SEO. Videos on YouTube also often appear in search engines like Google. to rank a website.

SEO 92

SEO Gen Z Social Media Marketing Millennials 92

Rock Content

APRIL 25, 2024

A successful content marketing strategy demands a well-developed content marketing funnel. However, putting together marketing funnels that suitably align with your business goals and the needs of your target audience can be tough. What Is a Content Marketing Funnel? “Do Do you know what your marketing funnel looks like?

Content Marketing 86

Content Marketing Customer eBook Education 86