How To Shorten The B2B Buyer Cycle With Landing Pages
Marketing Insider Group
NOVEMBER 4, 2010
How to go from first contact to signed contract faster To go from first contact to signed contract faster, we recommend using campaign landing pages that employ segmentation based on a variety of factors including the type of buyer you’re talking with or his/her place in the buyer cycle. 5% conversion rate of mostly unqualified leads.
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