Remove 2014 Remove B2C Remove Direct Mail Remove Thought Leadership
article thumbnail

Where Your Customers Go, Your Budget Should Follow

Adobe Experience Cloud Blog

Even the best direct mail piece still takes a few days to arrive. The pressure to have an effective, dynamic presence on every single digital platform can be crippling to busy marketers who can barely keep up with just social media posts. Finally, marketers can justify where, how, and why they are spending their money.