Dump the Sales Funnel in Favor of Lifecycle Marketing
Content Marketing Institute
JANUARY 14, 2019
High-quality SEO blogs. The problem with that: Smart online buyers can move from interest to desire in a heartbeat. Digestible client success stories (white papers and case studies). HANDPICKED RELATED CONTENT: The Secrets of High-Performing Online Content. Web pages and site guides. Interest and intent.
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