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How Home Depot and Kroger use RMN to improve shoppers’ ad experience

Martech

This was back in 2018. Automotive brands or fast food brands, they may think of our data set as another way to activate across the open web.” The traditional lines between shopper marketing and brand marketing are becoming more blurred.” In 2019, The Home Depot’s Retail Media+ (known as RM+) was launched.

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