Marketing Insider Group

DECEMBER 15, 2010

Social networking has been around for as long as we have and yet the emergence of social media is changing the face of marketing, media, PR, customer service, advertising and ultimately entire organizations. B2B social media View more presentations from michaelbrenner. The answer is that we have to become social enterprises.

Telemarketing 69

Telemarketing Marketing Mix Customer loyalty Inbound Marketing 69

Marketing Insider Group

JUNE 22, 2010

Finally, online advertising and mobile commerce have massive upside potential. The iPad, released on April 3, 2010 was the fastest device to reach 1 Million units sold (28 days) excluding only the Nintendo Wii and DS which were released during the holiday period.

Telemarketing 76

Telemarketing Customer loyalty Inbound Marketing B2C 76

Marketing Insider Group

NOVEMBER 30, 2010

Advertising: Mary actually showed a bit of her personality here as she nostalgically remembered that the good ads of yesteryear caused us all to act. But she says advertising is back as creative is becoming more relevant. But not anymore as it is hard to decide whether you would rather be Apple, Google or Facebook.

Telemarketing 74

Telemarketing Customer loyalty User-Generated Inbound Marketing 74

Marketing Insider Group

DECEMBER 21, 2010

And on the creative side where we advertisers are fighting to break through the boring clutter and break out from the pack, this is an important point Personalization. But Alex argues that there are 5 good reasons why this technology can support an integrated marketing approach in 2011: It is the shiny new toy.

Telemarketing 79

Telemarketing Customer loyalty User-Generated Marketing 79

Marketing Insider Group

JULY 13, 2010

In this post I will review a whitepaper produced last month by Toolbox.com in conjunction with PJA Advertising + Marketing called “ Top 5 Trends in B2B Social Media Usage: What Every Marketer Should Know “ (registration required) on social media usage. The study included 5-waves with over 3,000 professionals on Toolbox.com.

Whitepaper 77

Whitepaper Telemarketing Customer loyalty Inbound Marketing 77

Marketing Insider Group

AUGUST 3, 2010

But combining these techniques can provide tremendous uplift in results and ROI.

Telemarketing 74

Telemarketing B2C Inbound Marketing Customer loyalty 74

Marketing Insider Group

OCTOBER 14, 2010

The second is paid search or PPC advertising. We bid on the keywords with other advertisers and depending on our bid, the relevance of our landing page content to the keywords, the number of clicks we generate over time, and other factors like our location, the position of our ad is determined by the search engine, at the time of the search.

B2C 75

B2C Telemarketing Customer loyalty Education 75