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2023 will be a chaotic year for martech, yet the start of a massive wave of growth

Chief Martec

The martech companies that will struggle the most are those that have taken a ton of VC money to put breakthrough growth over profitability — but they have not achieved such high-velocity and sustainable growth yet. To survive, they must reorient to profitability. The Start of 4 New Major Technology S-Curves.