7 Examples of Effective Cross-selling (and Why They Work)
CXL
JUNE 16, 2022
From this small addition to each page, Amazon generates over a third of sales on its platform. While recommending the right product does some of the heavy lifting, cross-selling still requires you to convince a user to invest in something they never knew they needed until now. Cross-selling vs. upselling vs. down-selling.
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