Adobe Experience Cloud Blog

JANUARY 21, 2016

Personalization: I predict that personalization is going to be an increasingly important tactic for marketers to integrate into their 2016 marketing programs. Think about how you can add personalization to new channels—such as social, videos, or direct mail this year—and the technology you need to do it.

Thought Leadership 91

Thought Leadership Direct Mail Customer Journey Marketing 91

Customers.ai

JANUARY 3, 2024

Data Analysis : Utilizing detailed data from various customer touchpoints to inform and customize marketing efforts. Multi-Channel Engagement : Reaching out to contacts through their preferred communication channels, which may include email, social media, direct mail, and more.

CRM 107

CRM Direct Mail Customer Journey Marketing 107

Litmus

JANUARY 22, 2021

Shazad is the senior manager of customer marketing at AutoNation, which is a pretty big auto retailer across America. So I worked there and I created that first email campaign and that customer strategy, customer journey with them. My team, we manage the customer communication.

Direct Mail 112

Direct Mail Telemarketing Retail Email Marketing 112