Marketing Insider Group

NOVEMBER 18, 2020

Develop Strategic Marketing Objectives. Identify a Senior Marketing Advocate. Develop and Invest in Marketing ROI Metrics. Build Relationships with IT and Finance. Create Content that Addresses Your Customer Journey. Acquire Digital Marketing and Technology Competencies. Go Multichannel.

Marketing Strategy 142

Marketing Strategy Finance Marketing Marketers 142

Marketing Insider Group

AUGUST 30, 2019

The top strategy for removing these barriers is to develop ROI metrics and invest in marketing strategies and technologies that will enable marketers to measure and demonstrate ROI. Build Relationships with IT and Finance. Create Content that Addresses Your Customer Journey.

Marketing Strategy 40

Marketing Strategy Marketing Marketers Whitepaper 40

Marketing Insider Group

AUGUST 30, 2019

The top strategy for removing these barriers is to develop ROI metrics and invest in marketing strategies and technologies that will enable marketers to measure and demonstrate ROI. Build Relationships with IT and Finance. Create Content that Addresses Your Customer Journey.

Marketing Strategy 8

Marketing Strategy Marketing Marketers Whitepaper 8