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How to Become a Fractional CMO

Duct Tape Marketing

Their job involves aligning business objectives with current marketing strategies while also staying abreast with changes in the digital marketing landscape. In conclusion, stepping into the shoes of a fractional CMO isn’t just about mastering traditional marketing roles.

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Push vs. Pull: Social Media and the Case for Marketing Optimism

Marketing Insider Group

The Case For Optimism I recently read Why it’s time for new marketing optimism by Lisa Donohue and it really struck a chord. I agree with Lisa that it’s a great time to be a marketer. Define your Social Strategy - There are 3 simple steps: Listen, Respond, Engage across marketing, sales and support.

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Social Media and the Case for Marketing Optimism

Marketing Insider Group

The Case For Optimism I recently read Why it’s time for new marketing optimism by Lisa Donohue and it really struck a chord. I agree with Lisa that it’s a great time to be a marketer. Define your Social Strategy - There are 3 simple steps: Listen, Respond, Engage across marketing, sales and support.