Bannerflow

JUNE 17, 2019

So, poor creative essentially prices a marketer out of the display media auctions for ‘good’ inventory. Kevin Lee: Five years is a long time in the arena of digital marketing! Ad impressions are auctioned off in real-time and simply poor creative performs less well than good creative.

Advertising 75

Advertising Advertisers Marketing Mix Price 75

Bannerflow

MAY 27, 2019

These are the key conclusions reached in Bannerflow’s recent webinar with Martech: The future of display advertising: New marketing strategies to boost results. Display advertising spend is still growing, and it remains a central part of many companies digital marketing strategy. Maximise efficiency.

Advertising 65

Advertising Advertisers User-Generated Digital Marketing 65

Bannerflow

NOVEMBER 24, 2020

How have your digital marketing processes changed? Mads Cramer, Global Head of Brand, Content and Design at Saxo Bank: To simplify our digital advertising, we decided to divide our internet advertising into two main areas, one being Facebook, the other being Google. Hosting and the availability of assets.

Transform 98

Transform Advertising Advertisers Finance 98