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How to Develop a Content Strategy in 7 Steps: A Start-to-Finish Guide

Hubspot Marketing

OCTOBER 27, 2022

Know your goals before you begin planning, and you'll have an easier time determining what's best for your strategy. Download this goal planning template for help figuring out the right content goals. To develop a successful plan, you need to clearly define your content's target audience — also known as your buyer persona.

eBook 145
eBook User-Generated Inbound Marketing Marketing Plan 145
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How to assess ESPs and get buy-in for a new one

Litmus

MARCH 23, 2021

In a recent Litmus Live Day session with Jordie van Rijn, we discussed 3 things to help set your team up for success: Plan based on your team and business goals. Get our starter template in our ebook, The Marketer’s Guide to ESP Migration ?. Create (and narrow) lists of considerations. Yikes, right?)

Finance 59
Finance Customer loyalty eBook Succession Planning 59
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