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The Role of Automation in Digital Transformation

Adobe Experience Cloud Blog

It comes as no surprise that advances in technology further empower marketers to put customers at the center of the experience, personalizing messages and delivering them when customers are most receptive to their content. Simply put, the marketing tech of the future can do what humans can’t. No Risk, No Reward.

Transform 134
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4 key strategies for NFT brand launches

Martech

Marketers understand the value in implementing new technology like non-fungible tokens (NFTs) to launch campaigns, especially to pull in younger audiences. NFTs using blockchain technology have caught fire in the last year, inspiring big brands like Taco Bell and Burger King. Select the right technology partner.

Branding 131