Search Engine Land

MAY 21, 2024

This is both good (job stability) and bad (mental health). Getting into the top few positions on Google for a particular keyword can be parlayed into related content, different types of content (series, podcasts, webinars), targeted digital PR outreach and even a Reddit AMA for your CEO. You did it. You never win SEO.

SEO 70

SEO PR Health User-Generated 70

Litmus

DECEMBER 18, 2023

The overall health of the business The second most frequently used determining factor of email budget is the business’s overall health, with a little more than a third of the votes. For example, companies might experiment with new campaigns when cash flow is comfortable and narrow their focus when the bottom line is shaky.

Email Marketing 105

Email Marketing Transform Health Marketing 105

Exposure Ninja

OCTOBER 16, 2023

Image Source Compare this with luxury dental brand Marashi Oral Health, with toothbrushes priced from $275. In a previous example, we highlighted how Marashi Oral Health was featured in Vogue — a huge magazine reaching people across the USA (and around the world).

Price 52

Price Promotion Marketing Marketers 52

Hubspot Marketing

JANUARY 7, 2024

In the last 30 years, the rise of the internet, smartphones, and big data has completely changed the way companies market and promote their products and services. In turn, these shifts create many new marketing careers. Niche marketing focuses promotional efforts on small defined segments.

Copywriting 114

Copywriting CMO PR Social Media Marketing 114