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Marketing: What It Is and 4 Ways To Boost Your Business

Rock Content

Marketing activities can be split into two areas under which all other activities fall. These are: Inbound Marketing Outbound Marketing Inbound Marketing Inbound marketing is the process of building and deepening your relationship with your existing customers.

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Get Found: 7 Steps to Fire Up Your Inbound Marketing

Marketing Insider Group

And now, after playing in the traditional marketing margins for years and chasing smaller and smaller response rates, many marketers are realizing that we have quite literally reached the point of no return with much of our outbound marketing. The future of marketing is inbound. Pull puts customers first.

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A Ninja Introduction to Marketing

Exposure Ninja

You’ll see these pop up fairly often in marketing, and eventually, they’ll become part of your everyday vocabulary. Figuring this out before you create your marketing strategy will give you a great foundation to work from, and you’ll find it easier to stay on track and hit your goals. What’s Next?

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Marketing, Death and Taxes

Marketing Insider Group

As a marketing professional, I am not proud of our reputation as SPAM-ers. It seems as if the lower our outbound marketing response rates get, the greater the number of emails, phone calls, pop-up ads and other interruptions we throw at our weary populace. – we accept the reality and plan for it.

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Inbound vs. Outbound Marketing

Duct Tape Marketing

Inbound vs. Outbound Marketing written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing. It’s guest post day here at Duct Tape Marketing, and today’s guest post is from Jolynn Oblak – Enjoy! There are two basic types of marketing – inbound and outbound.

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Digital Marketing trends: what you need to know in 2020

Rock Content

In order to get ahead, Outbound Marketing was left behind by companies, and Inbound Marketing came to replace it. Below, you’ll see the most important Digital Marketing trends for content in 2020. Since we are talking about SEO and its importance, we have to face the increase in mobile searches.

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199 Digital Marketing Stats to Drive Your Marketing Strategy

Marketing Insider Group

Here are 199 Digital Marketing Stats to drive your marketing strategy… Content Marketing Stats. On average, inbound marketing overheads 62% less per lead than outbound marketing, which is more traditional. SEO and Organic Search Stats. Video Marketing Statistics.