Martech

AUGUST 10, 2021

Good morning, Marketers, and are you being creepy? Over the last few days, I’ve had one of those personalized marketing experiences which, if it doesn’t cross the line, gets pretty close. As a journalist covering marketing and technology, I often have cause to look up a vendor or product I’ve not heard of before.

Whitepaper 110

Whitepaper Transform CMO Market Segmentation 110

Vertical Response

APRIL 12, 2024

Key Takeaways Effective marketing strategies encompass creating value, understanding customer needs, and building strong brand-customer relationships through various channels such as market research, branding, promotion, and analytics.

Marketing Strategy 53

Marketing Strategy Branding Market Segmentation Marketing Mix 53

InTouch Marketing

JANUARY 31, 2024

Businesses can actively encourage and harness this personalized marketing strategy by delivering exceptional products or services, providing excellent customer experiences and fostering positive relationships with their customer base. Relationship Marketing You may have also heard of the term “relationship marketing.”

Affiliate Marketing 86

Affiliate Marketing Inbound Marketing Direct Mail Traditional Marketing 86