Market Segmentation Market Trends New Markets Price 
Sprout Social
NOVEMBER 21, 2023
This includes keeping tabs on your competitors’ social media activity, pricing changes, marketing campaigns, product launches and more. Competitive monitoring also involves collecting data on market trends and other key aspects of your industry landscape. Or, you might find their customers are asking for a new feature.
Sprout Social
FEBRUARY 7, 2024
By filling this gap, the company can potentially capture a new market segment and position itself as innovative at the same time. Respond quickly to new threats What if your competitor launches a new product that directly competes with your flagship offering?
Marketing Insider Group
OCTOBER 2, 2023
They’ll set clear KPIs, monitor progress, and fine-tune the approach as needed to ensure your marketing efforts translate into real-world success. Whether it’s a product pivot, a new market segment, or a sudden surge in demand, things can shift rapidly.
Expert insights. Personalized for you.
92 
Let's personalize your content