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Making the Case for Content Marketing: Research & Statistics

Rock Content

As the digital landscape evolves, it can be hard to stay on top of the best ways to reach your target market. Whether you’re focused on a B2B or B2C audience, chances are you’re considering a shift toward content marketing. Content speaks better than advertising.

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Digital Marketing In 2020 | 7 Reasons Why Small Businesses Need It

Adobe Experience Cloud Blog

To successfully do that, a small business needs to identify what its target customer needs so it can fulfill those demands. . Effective digital marketing helps small businesses learn the online habits of customers so they can better target ideal customers. Digital marketing offers a multichannel approach to boost conversions.

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The Ultimate Guide to Branding in 2019

Hubspot Marketing

In a 2015 global Nielsen survey , almost 60% of shoppers said they actively buy from brands they know, and 21% said they bought a product because they liked the brand. Branding supports your marketing and advertising efforts. That’s where target market research comes in. Advertising.

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