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The MozCon Virtual 2020 Final Agenda

Moz

10:20am – Stream 1 – Great Expectations: The Truth About Digital PR Campaigns. Shannon McGuirk, Head of PR & Content, Aira. Phil Nottingham, Brand and Video Marketing Strategist, Phil Nottingham Ltd. In 2018, he taught us everything we didn't know about SEO. Michael King , Managing Director, iPullRank.

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The MozCon Virtual 2020 Final Agenda

Moz

10:20am – Stream 1 – Great Expectations: The Truth About Digital PR Campaigns. Shannon McGuirk, Head of PR & Content, Aira. Phil Nottingham, Brand and Video Marketing Strategist, Phil Nottingham Ltd. In 2018, he taught us everything we didn't know about SEO. Michael King , Managing Director, iPullRank.

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Increase in Your Content Marketing Budget? 61+ Fresh Ideas From Experts

Content Marketing Institute

What would you do if your boss unexpectedly increased your annual content marketing budget? We asked the presenters at Content Marketing World 2018 to share what they would do. 1,000: Experiment with advertising on some of the lesser-known sites, like Quora. What could you do with an additional $1,000? Get face to face.

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The Ultimate Guide to Marketing Campaigns

Hubspot Marketing

Great marketing campaigns follow a consistent theme and promote a single or focused idea or goal (as we’ll discuss.). For example, every Nike advertisement you see or hear on the way to work probably isn’t part of a campaign. You’ve also probably heard the word “campaign” used for both marketing and advertising.

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The MozCon Virtual 2020 Initial Agenda

Moz

In 2018, he taught us everything we didn't know about SEO. Brand and Video Marketing Strategist, Phil Nottingham Ltd. As funnel-based marketing becomes less effective and harder to measure, "building a brand" is frequently touted as the panacea for all marketer's woes. Managing Director, iPullRank TBD.

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199 Digital Marketing Stats to Drive Your Marketing Strategy

Marketing Insider Group

Hopefully most of these marketing stats will help you to prove that your content marketing strategy , digital and advertising campaigns are on-trend, relevant, and effective. A few things to note: We’ve broken the stats into some of the relevant categories within digital marketing and consumer trends related to marketing.