Search everywhere optimization: 7 platforms SEOs need to optimize for beyond Google
Search Engine Land
JULY 1, 2024
David Shapiro, CMO of Unabated, notes: “Search hasn’t been solely about Google for a few years now. You’re missing out if you aren’t considering social platforms as search engines in 2024 and beyond. Influencer marketing can also be a game-changer for your SEO strategy. They’ve become more like search engines themselves.
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