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What Are The Biggest Challenges Marketers Face In 2023?

Marketing Insider Group

Staying up-to-date with marketing trends and developments is easy with digital newsletters and networking platforms. 36% of young adults are unwilling to share personal information with retailers, making the balance between personalization and privacy critical to success. What Are 2023’s Biggest Marketing Challenges?

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Building Unified Customer Profiles for Personalized Cross-channel Marketing

Use Insider

Marketing leaders at top brands have realized the need for CDPs to integrate their customer data into a single platform. The Global Customer Data Platform Market size is expected to reach $20.5 billion by 2027, rising at a market growth of 34% CAGR during the forecast period.