Influencer marketing statistics for Australia 2025
Sprout Social
MARCH 27, 2025
As of January 2024, Australia has 25 million internet users and 20 million social media users. Statista also predicts a fresh peak in Australian social media users by 2029 , increasing users to 26 million. By 2029, social commerce in Australia is likely to reach US $3 billion (AU ($4.6 This is up from $1.63
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