2030 Traditional Marketing Whitepaper 
Martech
AUGUST 12, 2025
Just because someone downloaded your white paper doesn’t mean they’re ready to take a sales call. Instead of marketing teams passing along anyone who downloaded a white paper or attended a webinar, they can identify prospects with multiple buying signals and genuine sales readiness.
Marketing Insider Group
JULY 21, 2020
Recently, we looked at quotes from CMOs and influencers on the future of marketing. so you can plot the right marketing strategy for your team’s future. Traditional market research often falls short when new technology and new ideas have the potential to become game-changers. Now let’s look at some of the hard data.
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