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Profit More, Work Less: 4 Steps to Niching Down For Your Agency

Digital Marketer

One offer, to one target market. If the niche typically churns in a few months or only works with you for quick, one-off projects… Then you’ll have to spend so much energy on sales and marketing to keep the business alive. #4 So, she changed her entire business model to ONLY service this industry. The Results?

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Marketing Metrics Demystified: How to Track Your Marketing Without Going Crazy

DIY Marketers

Marketing Strategy Metrics You are using all three of these marketing strategies in your business, but you want to find out which one you should focus on. That doesn’t mean you won’t do the others, it means that you’re going to invest most of your energy in ONE. How can I stand out from the competition?