Remove Affiliate Marketing Remove B2C Remove CMO
article thumbnail

10 Affiliate Marketing Trends for 2024: Experts Share Their Thoughts

Hubspot Marketing

Over the past decade, affiliate marketing has transformed significantly as a result of evolving marketing channels, technology, and consumer behavior. What was once a marketing strategy used primarily by B2C companies is now making its way into B2B partnerships. AI will change the affiliate marketing game. “As

article thumbnail

3 Ways To Overcome One Of The Biggest Marketing Challenges

Marketing Insider Group

Whether you’re a small business, a big corporation, B2B, B2C, or a non-profit organization, marketing matters to you. Not only does marketing matter, but you probably know that in today’s digital world, effective online marketing techniques are essential to driving business and increasing profits.