Remove B2C Remove CMO Remove Customer Marketing Remove New Markets
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How to edge out your competition with market research

Sprout Social

Your customers’ behaviors today might be night-and-day from what they were a few years ago. According to CMO Council’s Loyalty That Lasts report, 43% of marketers note that they’re looking to build deeper, more personal relationships with customers. New marketing tools. Fresh products. Up-and-coming brands.

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28 Tweetable Moments from Sirius Decisions Summit #SDS12

Marketing Insider Group

Ona Koehler (@ oneldal ) told us that Inbound marketing is already 35-50% of marketing spend and will approach 65% by 2015. How much does your organization spend on inbound and content marketing? jbecher on small difference between B2C and B2B #sds12. buyer journey is at the center of the new marketing ecosystem #sds12.