Brand Management Customer loyalty Marketing Mix Promotion 
Marketing Insider Group
JUNE 3, 2010
Michaels B2BMarketingInsider blog is dedicated to sharing the ideas, topics and marketing strategies that drive real results like sales, leads, and higher customer loyalty. From numbers 4-6, I would add: Create, Optimize, Promote. Wash, Rinse, Repeat.
Marketing Insider Group
JULY 15, 2010
People respect their peers first and foremost and the results of the event exemplified this point: high conversion rates from our email promotions, 55% attendee rate, and people stayed for the entire event — very little drop-off. As well, we received a large amount of anecdotal feedback about how great the content was.
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Marketing Insider Group
JULY 1, 2010
How to Get Your Voice Heard Using Social Media Getting yourself noticed is not an easy task especially when you are looking to promote your brand and generate sales. Michael Brenner is the author of B2BMarketingInsider and serves as Director of Online and Social Media Marketing for SAP.
Marketing Insider Group
AUGUST 26, 2010
How to Get Your Voice Heard Using Social Media Getting yourself noticed is not an easy task especially when you are looking to promote your brand and generate sales. Michael Brenner is the author of B2BMarketingInsider and serves as Director of Online and Social Media Marketing for SAP.
Marketing Insider Group
JULY 29, 2010
Paul Chaney, author of The Social Media Handyman blog and the book “The Digital Handshake” provides excellent advice on how to Balance Your Personal and Corporate Branding. Finally, here are a few basic B2B Marketing Insider tips to get you started advancing your personal brand and social media presence.
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