Remove Brand Management Remove Gen Z Remove Millennials
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Here’s why you need a DAM workflow — and how to map it out

Martech

Instead of creating a request in a project management tool then waiting for new versions of an existing image to be uploaded to the MAM, a marketer could create several versions in the DAM within a few moments. Getting brand manager approval of particular items such as logos. This simple change could save many hours.

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Once a unicorn, always a unicorn: Flock Freight’s Bob Wolfley on disruptive innovation, creativity and social careers

Sprout Social

Social media manager. Brand manager. At MeUndies, Wolfley became the company’s first Social Lead, eventually becoming Brand Manager. Every generation will have its own social media platform. For my generation, Millennials, the majority of us will be primarily on Instagram. What’s next?