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Dive Into the Future of Direct Mail Marketing: 4 Fresh Tips

Marketing Insider Group

Direct mail is one of the most classic and effective marketing tools nonprofits can leverage for fundraising. However, determining how it fits into your strategy can be quite a marketing challenge. Here are some pieces of information to include for personalizing direct mail: First and last name.

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This is the Most Amazing Marketing Book. And I can prove it.

Businesses Grow

How obsession with metrics can actually undermine your business Why Google loves 2,000-word blog posts.

Insiders

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A Ninja Introduction to Marketing

Exposure Ninja

.” — Annabelle Baugh, Senior Content Marketer at Exposure Ninja. What is Marketing? According to the Oxford English Dictionary, marketing is “The action or business of promoting and selling products or services, including market research and advertising.” What’s Next?

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Important Marketing Terms You Should Know

Exposure Ninja

Outbound Marketing Outbound marketing is where you make first contact with consumers. Examples include TV and radio adverts, telemarketing, direct mail and online ads. Inbound Marketing Inbound marketing is where consumers contact you after coming across your business organically.

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