Remove COS Remove Education Remove Management Remove User-Generated
article thumbnail

How Marketers Collaborate Effectively Across Departments [According to HubSpot Marketing Leaders]

Hubspot Marketing

This was an important lesson for Gabrielle Herrera, a marketing manager on HubSpot’s Email Strategy team. Another benefit of asking all of these questions is the potential for content generation. Your co-workers on the frontlines of Sales and Service can be one of the greatest resources for campaign concepts and content gen.

COS 81
article thumbnail

These 7 Brands Take Personalized Marketing to a New Level

Hubspot Marketing

I outline the story in our Content Optimization System (COS), copy and paste it into a Google doc, find a good photo to accompany it, do research, write, proofread, and carry it back over to our COS. It was an effort to reach millennials , in which each bottle contained one of the most popular first names assigned to that generation.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

How to Scale Your Website’s Revenue in 2024

Exposure Ninja

We’re talking optimised, user-friendly design that makes visitors want to stay and explore, not bounce faster than a low-budget trampoline. Or using AI to personalise your user experience, making every visitor feel like the belle of the ball. It’s a mix of art, science and a bit of digital magic.

article thumbnail

How to Scale Your Website’s Revenue in 2024

Exposure Ninja

We’re talking optimised, user-friendly design that makes visitors want to stay and explore, not bounce faster than a low-budget trampoline. Or using AI to personalise your user experience, making every visitor feel like the belle of the ball. It’s a mix of art, science and a bit of digital magic.